Traditional Culture Encyclopedia - Tourist attractions - The importance of tourism development and promotion.

The importance of tourism development and promotion.

Importance and basic requirements

It is very important to measure the accuracy of tourism statistics, which is directly related to the evaluation of the direct, indirect and induced economic impact of tourism and tourism activities, the planning and development of tourism facilities and resources, how to determine the structure of tourists, formulate marketing and promotion strategies, and determine the flow direction, methods and preferences of tourists. The United Nations is very concerned about the statistics of international tourism-related materials, and held the "Trade and Development Conference" at 197 1, and formulated a guide to tourism statistics. It is pointed out that the comprehensive system of national tourism statistics should meet the following requirements in function:-on the demand, it can measure the quantity and mode of foreign (and domestic) tourism (and overseas tourism); Can provide information about the accommodation and other facilities used by tourists; -It helps to assess the impact of tourism on the balance of payments and the overall economic situation.