Traditional Culture Encyclopedia - Tourist attractions - Common methods and skills of explaining tourist attractions

Common methods and skills of explaining tourist attractions

(A) the system guidance method

The so-called systematic tour guide is a tour guide that is relatively mechanically guided by scenic spot introduction materials. It is a primary and basic tour guide method, which is suitable for some scenic spots with simple content and small scale. For example, the bell tower, drum tower, city wall, Big Wild Goose Pagoda and Small Wild Goose Pagoda in Xi. This tour guide method is also commonly used by every novice who is engaged in tour guide work for the first time. Its advantage is that it is easy to master and use, so that visitors can have a more comprehensive understanding of the general situation of scenic spots. However, its disadvantages are: the form is relatively simple, and it is boring to talk about, so it is difficult for tourists to generate passion or cause * * *.

In order to make up for the deficiency of this tour guide method, the tour guide should consciously master the change of speaking speed, voice level and the proper use of expressions and gestures to attract tourists. In the specific tour guide process, there are occasional episodes that put the cart before the horse and self-defeating. For example, an English tour guide who often comes to China commented on a tour guide: A tour guide in your told many myths and legends about the bell tower when he introduced it to my guests, but when a guest asked him when the bell tower was built, his answer was: more than a thousand years ago. Actually played a big joke hundreds of years apart. It can be seen that the systematic tour guide method is the basis and forerunner of any tour guide skill to explain the scenic spots, and every tour guide should do this well.

(B) decomposition of tour guide methods

The so-called decomposition tour guide method means that the tour guide explains the tour guide in sections according to the layout of the scenic spots and the order of the tour routes. It is a common tour guide in scenic spots, and it is suitable for some large tourist attractions and longer tourism projects, such as visiting rivers and museums. In recent years, with the increase of cities open to the outside world, the richness of old scenic spots and the increase of new scenic spots, the change of tourism market from sellers to buyers, the improvement of hotel facilities and traffic conditions, compared with the end of 1980s, most Chinese tourists have added more cities to their limited travel schedule and shortened their stay time in each city. However, the number of scenic spots visited has not been significantly reduced, but the visit time of each scenic spot has been shortened, which objectively increases the difficulty for tour guides to guide scenic spots. This requires tour guides to decompose tour guides according to the layout of tourist attractions and the order of tour routes. Of course, before leading the tourists to visit the tour guide one by one, the tour guide should make a general explanation of the background, tour route and stay time of the whole scenic spot, which not only takes care of the individual tourists who need to be alone, but also allows the guests of the whole group to have a general understanding of the outline and content of the scenic spot. Using this guidance method in time can sometimes reduce the waste of time, avoid crowds and attract tourists' attention.

(3) Characteristic guide method

The so-called characteristic tour guide method is that the tour guide summarizes each tourist attraction to reveal its new, strange and special connotation, deepen the impression of tourists and stimulate their interest in traveling. For example, when introducing the Little Wild Goose Pagoda in Xi 'an, the tour guide can focus on the vertical cracks of this ancient pagoda during Chenghua period of Ming Dynasty (1487) and the Guanzhong earthquake in Shaanxi Province. From top to bottom, how long is it? But what happened to this ancient pagoda after another earthquake in Zhengde (152 1)? All night? This mysterious miracle. Through the explanation of such a tour guide, the wonder of this ancient pagoda will make tourists think a lot, imagine a lot and have endless aftertaste.

For example, when the tour guide explains the Museum of Terracotta Warriors and Horses of the First Qin Dynasty, he can highlight the physical beauty of the Terracotta Warriors and Horses. Its scale, vividness, different expressions, large quantity and long time make visitors feel fresh and unique in the face of this underground army 2,000 years ago, as if they saw the spectacular sight of their perseverance, exquisiteness, grandeur and unstoppable sweeping Liuhe. A mysterious magical trance will lead visitors into the historical picture of the neighing of war horses and the explosive battle.

(D) analogy guidance method

The so-called analogy tour guide method means that the tour guide compares two kinds of scenic spots and explains the scenic spots to be explained with places that tourists are familiar with, things they know or world-famous tourist attractions. Due to the differences in geography, history, nationality, culture, social system and religious belief, it is not easy for tour guides to explain every tourist attraction to tourists from different countries, different age groups and different social backgrounds, so that they can understand it at once and at a glance. Therefore, tour guides should flexibly use analogy tour guide method to achieve twice the result with half the effort.

For example, when explaining the grand scale of Chang 'an in the Tang Dynasty, tour guides can compare Chang 'an in the Tang Dynasty with Constantinople, the capital of the Eastern Roman Empire, which is seven times as large as Constantinople. Compared with Baghdad, the capital of the Arab Empire, it is six times as large as Baghdad. By analogy, tourists can not only easily understand the tourist attractions they visit, but also immerse themselves in the rich flavor of ancient China culture.

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