What does tourism culture appreciation study?

Tourism culture appreciation enables students to deeply understand the concept, connotation, structure and characteristics of tourism culture, understand the dialectical relationship between tourism and culture, be familiar with the content of tourism culture, and master the laws of tourism culture exchange and influence.

Course introduction:

Tourism culturology is a subject that studies the cultural phenomena in tourism and the laws of tourism cultural phenomena. The main purpose of the course is to make students deeply understand the concept, connotation, structure and characteristics of tourism culture, understand the dialectical relationship between tourism and culture, be familiar with the content of tourism culture, and master the laws of tourism culture exchange and influence.

This course is the core course of tourism management specialty. Through the study of this course, students can master the relevant knowledge and system of tourism culturology as an independent discipline from the perspective of tourism and culturology. Lay a solid foundation for the study and understanding of other courses and accumulate knowledge for the related work of tourism management specialty in the future.

Tourism culturology is a knowledge system that studies tourism from the perspective of culture, and it is a science that studies tourism as the object and content of culture. It is a branch of business culture research and a combination of tourism and culturology. Tourism culture can be divided into traditional tourism culture and modern tourism culture. The former mainly includes tourists and tourism landscape culture, while the latter increases tourism culture and cultural dissemination. The construction of tourism culture is a new management concept to maximize the benefits of modern tourism.

Tourism cultural experience;

1, the development of tourism should be guided by accurate positioning. If we want to develop local tourism, we can't stick to the old ways. We must closely combine local characteristics and find our own positioning and development direction. ?

2. The development of tourism should be supported by touching stories. The development of tourism is inseparable from the support of culture, which includes profound historical accumulation, red revolutionary history, local specialties, local cuisine, local operas and folk customs with regional customs.

Only by excavating and sorting out these connotative cultural factors and regional traditional characteristics, and forming a business card widely publicized to the outside world, can we deeply impress and attract people for a long time, and can we cast souls, empower and establish roots for the development of a local tourism industry and inject long-term vitality and vitality. ?

3. The development of tourism should be driven by innovative thinking. The most fundamental purpose of developing tourism is to attract and retain people, so it is very important to innovate thinking, set off brainstorming, creatively provide tourism products and extend the tourism industry chain.