Traditional Culture Encyclopedia - Tourist attractions - Making tourist posters-How to design tourist posters better?
Making tourist posters-How to design tourist posters better?
How to make tourist posters Three elements of tourist posters:
1. Picture: Special and representative scenery, culture, legend, history, architecture, etc. The destination to be promoted (the pixels should be high and the pictures should be exquisite and representative).
2. Text: a brief introduction to the tourist destination to be publicized (beautiful text and concise words).
3. Service: local tourism management department, hotel accommodation, transportation and approximate price.
The first two items are necessary, and the last one is often related to the promotion policies in some special periods. You can also negotiate with the hotel and transportation of Shanghai Daily to share the poster cost. After these are confirmed, you can contact some local advertising printing design companies for printing. If it is used by a travel agency for publicity, the text and service department can be changed to travel agency introduction and tour route and price introduction.
How to better design tourist posters? The main design elements of poster design, like graphic design, are composed of words, graphics and colors. So how to better design tourist posters?
1, photo elements in tourism poster design
In order to make their poster design more attractive, tourism enterprises use photos as the graphics of poster design. When using the design of photos, you need to pay attention to:
(1) The choice of photos should be representative and have visual impact, such as photos with wide angle and wide field of vision.
(2) A large page can hold 2-3 pages, which can be put together for the most visual impact and representativeness. The explanatory text should not be arranged in the picture as far as possible, and the text should not be too conspicuous, which will affect the visual effect of the photo. This can attract readers' attention to the greatest extent.
③ For the resolution of poster design, it's best to find a vector diagram. If you want to use the photos of collecting wind as posters, you should choose high-definition photos, because high-resolution pictures have better inkjet effect.
2. Design mode of tourist posters.
There are two modes of poster design: direct mode and indirect mode. Generally, the direct mode is easy to understand. Direct expression can directly show the author's theme and ideas, and it is easier for readers to understand what the author wants to respond to. The main purpose of the poster design of tourist attractions is to attract tourists, which is equivalent to advertising scenic spots, so the direct style can attract more quickly.
3. Tourism poster design materials
Judging from the material of poster design, it is better to use a higher resolution inkjet picture.
4. The size design of tourist posters
The specifications of tourist poster design depend on the place where the poster is displayed. Generally, if it is displayed on the network, it can use the specifications suitable for the network. There are three specifications: large (60cmx80cm), medium (30cmx42cm) and small (20cmx30cm).
5. The content of tourist poster design
① The design of tourist posters needs to determine the theme. The theme should be combined with the scenic spots, reception standards and the characteristics of the tourism team (or scenic spots), and you should seize the unusual places.
The most important thing is to highlight the characteristics of scenic spots. It depends on what kind of scenic spot it is. Each scenic spot has its own characteristics. Of course, the design style and form are also different. Be careful not to add things that don't exist. Some places can set some suspense.
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