What is the attraction of industrial tourism to tourists?

Industrial tourism is not a simple superposition of industry and tourism, but makes full use of existing production factors and industrial resources to form new tourism products through appropriate combination and transformation. The economic and social value of industrial tourism is immeasurable.

1, industrial tourism is a new attraction to attract tourists.

The formation of industrial tourism stems from the tourism attraction of its production activities, such as science and technology, culture, knowledge, interest, participation, education, etc., thus adapting to the various tourism motives and needs of tourists. Yuan Jing Design Institute thinks that industrial tourism is different from ordinary tourism. It can satisfy tourists' curiosity and thirst for knowledge while sightseeing and leisure, and gain a lot of industry knowledge and information that has never been involved through tourism, so it will attract tourists from different industries, different regions and different age groups. This is the value of industrial tourism, which is irreplaceable by ordinary sightseeing.

2. Industrial tourism is a new selling point for enterprises.

Developing industrial tourism is equivalent to advertising at low cost for enterprises, turning attractions into selling points and tourists into customers. Industrial tourism is a new means and platform to enhance corporate image, promote brand, promote sales and improve efficiency. Through industrial tourism, you can also understand the needs of tourists and master the latest market trends and information. From the perspective of enterprise management, showing the corporate image, production and management, products and culture to the public is equivalent to introducing a good external supervision mechanism for enterprises, which is conducive to forming a driving force for further strengthening enterprise management.

3. Industrial tourism is a new hot spot in tourism.

As an extension of traditional tourism, industrial tourism is an important part of modern tourism. According to the traditional view of tourism resources, only famous mountains and rivers, places of interest and exotic customs are tourism resources. Industrial tourism has greatly broadened the concept of tourism resources, making a large number of factories and mines become tourist attractions. Tourism products developed by relying on traditional tourism resources are basically sightseeing products. The introduction of industrial tourism products has expanded the categories of tourism products, thus better meeting the tourism consumption needs of different groups of people, different grades and different hobbies.

Industrial tourism is a new bright spot of this city.

China is in an accelerated period of integration and mutual promotion of industrialization and urbanization. Industrial tourism is an important carrier to enhance the image of a city and an effective means to transform intangible assets of industrial enterprises into tangible assets. Let tourists know about enterprises, products and cities in the process of tourism, and achieve the goal of "win-win" for enterprises, products and cities.