Traditional Culture Encyclopedia - Tourist attractions - "buy everything, just don't buy a station wagon." Why don't people in China like station wagons?
"buy everything, just don't buy a station wagon." Why don't people in China like station wagons?
In Europe, the popularity of station wagons has a lot to do with their living habits and quality. Europe is mostly developed countries, with favorable domestic treatment and many holidays. In order to improve the quality of life and kill time, they often travel. It is very good to choose to go to road trip, so the advantages of station wagon are very obvious. Europeans have a high quality of life. They need a station wagon. They can choose too many models and the price is reasonable.
It's different in China. Everyone is very busy and working hard for their own lives. How can they have so much free time to travel? Because the demand is not very strong, so the market is not big, manufacturers will naturally not focus on station wagons. Then, there are very few wagons that Chinese people can choose. Most of the domestic joint-venture brand wagons are imported, so the price naturally has no advantage.
There are too few wagon models on the market, let alone parallel imports. Domestic joint ventures only produce Skoda Ming Rui, Volkswagen C-TREK and Buick Lang Yue, so consumers have little choice. Because the station wagon market is not good, manufacturers are not willing to risk launching new models, and no one will do such unprofitable things! The other is all kinds of reduction after the introduction of China. For example, Ming Rui's travel abroad is a four-wheel suspension, and the domestic rear suspension has become a plate suspension, which reduces the comfort and loses its advantages.
abstract
In terms of land use, the station wagon is not suitable for China's national conditions! Subjectively, consumers have less holiday time, and even if they have time to go to road trip, they prefer SUVs to be more passable; Objectively speaking, the population density is high and the roads are congested. As a means of transportation in urban areas, cars with relatively low fuel consumption are more popular! The above reasons lead to the serious acclimatization of the station wagon after entering China, and it is inevitable that there will be no sales!
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