Traditional Culture Encyclopedia - Tourist attractions - How to be a perfect travel agency planner?
How to be a perfect travel agency planner?
~~In the current travel agency business structure, planning and adjustment have become the core position of travel agency operation and management, and it has also become a basic position. The quality of the survey directly determines the management level of the travel agency, as well as the profit standards and service quality of the travel agency. It is such a critical position. Sadly, my country's current tourism industry has not given certification and regulations to this key position. There is no standard for measuring the quality of work in specific operations. What is even more sad is that as long as you work in a travel agency, others generally only know you as a tour guide. Any large industry or national enterprise will formulate strict job specifications for each of its positions. Otherwise, it will be impossible to implement cross-regional management. However, we have no actual reference, utilization or even for this core position. The authoritative standard means that we are not ready to go big yet!
~~ Suggestion: Taking advantage of the presence of so many outstanding managers, can the three major Tongcheng companies formulate an unofficial operating standard for industry measurement and adjustment! To start with this, I would like to consider the following aspects.
One: Division of labor and definition of planning and adjustment, Two: Knowledge reserve and information reserve of planning and adjustment, Three\Daily operation specifications of planning and adjustment, Four: Procurement principles of planning and adjustment, Five: Archives of planning and adjustment work Management, 6: Customer return visits for planning and adjustment work, 7: Handover and cooperation of planning and adjustment work, 8: How to combine planning and adjustment work with external relations
I will start here, I hope you all support!!< /p>
1: Division of labor and definition of dispatching: group dispatching, reception type dispatching, dedicated line dispatching, individual passenger dispatching
(As for whether there is a better one I hope to hear everyone’s opinions on how to divide labor and the definitions of various divisions of labor)
2: Knowledge reserve and information reserve for planning and adjustment
Knowledge reserve:
1: A qualified accountant should be familiar with various tourism regulations, including the "Travel Agency Management Regulations", "Tour Guide Management Regulations" and contract regulations, as well as hotel management, vehicle transportation, aviation regulations and other related industry laws and regulations.
2: You should have strong knowledge of document processing, including computer office automation software and simple graphics processing software. In the future, you will definitely be proficient in using various business management software of travel agencies (individual positions should also have Requires web page production and other network operation abilities) and also includes some file production and compilation abilities.
3: Reserve of communication and communication knowledge: Tourism is an industry that deals with people. Without good communication skills and general etiquette knowledge, it is impossible. If you learn and train effectively, you will have better results. This includes meticulous attention from answering the phone to returning visits after the team is finished, specifying a standard procedure and strictly implementing it.
Information reserve: Different planning and adjustment have different divisions of labor, but a large amount of information reserve must be carried out according to the needs of division of labor
Group planning and adjustment information reserve:
1: Group planning and adjustment must understand the price, cost, characteristics of each line and the reasons that can affect these factors, as well as the changes and trends of each line. For those who are new to this type of scheduling, it is recommended to start with all the escorts, and to frequently read the team’s files to understand the feedback from each route and local pick-up companies, and compile the feedback from local pick-up companies for each route. To summarize, at the same time understand the customer situation, establish familiar interpersonal relationships in the regional market where you are located, and understand customer information through multiple channels.
2: Group metering must have a customer-centered concept, meet customer needs, and become customers' friends. (I would like to hear your opinions on how to train and standardize the ability in this area)
3: Check faxes and information regularly, every day, and confirm the approved price, itinerary, and standards again before quoting. The content is included in Before signing the contract, notify the local pick-up agency in advance to prepare.
4: Standardize the confirmation document. The confirmation document must also include the arrival time, itinerary, hotel check-in standards, attractions, and meal plans. , vehicle standards, tour guide requirements, and possible self-pay situations. The suggestion must be detailed to the car model, age, hotel name, as well as the changeable situation and the procedures and responsibilities after the change.
5: Be familiar with the situation of tour guides, understand each tour guide’s age, appearance, education, feedback, personality, characteristics, sense of responsibility and normalcy, and understand the arrangements of tour guides in the agency, so as to make customized decisions for customers. Make the most appropriate tour guide arrangements.
(Actually, there is still a lot of information that needs to be reserved, and I still hope that everyone can add it to me)
Reservation of ground-connected meter adjustment information:
1: Familiarity Information on hotels, vehicles, tour guides, scenic spots, and scenic spots in all reception areas and surrounding areas.
1. Vehicles are detailed to their age, model, condition, driver characteristics, and company ownership. The characteristics of the operator, the quality of the business situation, and the ability to handle accidents. Basic information on fares for various itineraries and seasons, fuel costs, tolls required by vehicles on each route, and monthly management fees required by the vehicle, as well as the lower limit of self-paid shopping income that may be generated for each trip and average situation.
2. The hotel is meticulous in its location, star rating, hardware standards, software management level, competition at the same level, operating conditions, characteristics of the operator, as well as operating conditions and communication and bargaining abilities, as well as There are prices and changes for each hotel in each season.
3: Understand all the scenic spots within the ground area, the tickets and discounts of the scenic spots, the prices, resource quality, and characteristics of the self-funded scenic spots and ropeways, especially pay attention to the opinions of guests from different source areas about the scenic spots. evaluate.
4: Be familiar with the management methods of our tour guides, and be familiar with the age, appearance, education, quality feedback, personality, work characteristics, sense of responsibility, normalcy, money concepts, and emergencies of each of our tour guides. Ability to handle accidents, suitable group types, and understand the arrangement of tour guides in the agency, so as to make the most suitable tour guide arrangements for customers.
5: Be familiar with the competitive environment of the company, and learn as much as possible about the characteristics, quotations, operating methods, advantages and disadvantages of competitors.
6: Be familiar with the lines or cooperation with our company, the characteristics of the linked lines, the operation of the next station or the upper station, the characteristics of the cooperative, the competition situation, the usual quotation content, and the floating status.
7: Be familiar with all customer sources and the status, characteristics, competition and creditworthiness of travel agencies in the customer source areas.
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