Traditional Culture Encyclopedia - Tourist attractions - How to promote tourism?

How to promote tourism?

1, seize the opportunity.

In the peak season, we should choose a good theme, increase investment, and plan different articles for different tourist groups in combination with the characteristics of tourist groups. In planning, we should start from the psychological orientation of different groups of people. At this time, many tourists will definitely want to know from the Internet. Off-season articles can also be regarded as timely help, and this time is also a basis for potential customers in peak season.

2, product positioning

As a tourism-related industry, each family has its own different positioning, such as scenic spots, farmhouses, travel agencies, hotels, and related supporting services in tourism. When planning the marketing promotion of the article, it is necessary to determine the writing style and actual content of the article at that time according to the different customer groups. Coupled with some surrounding characteristics, customs and snacks, these will be the plus points in the article and what tourists want to know most.

3. Various angles

It is absolutely impossible to say that an article has only words without pictures, and of course no one cares. Therefore, when sorting out and writing travel articles, we should appropriately add some images of tourist attractions and local surrounding environment. It must be illustrated with pictures and texts, and the attraction of a good travel article is exquisite pictures, which can be beautiful scenic spots, captured tourist expressions, local food and so on. These are the attractive performances of the article.

4. Media delivery

Choose some well-known tourism media, or portals of the tourism industry. Let more potential customers see these travel articles and attract more tourists.