Traditional Culture Encyclopedia - Tourist attractions - How to do a good job in the demand analysis of tourism websites

How to do a good job in the demand analysis of tourism websites

First of all, according to the regional division of business, clear functional requirements; Secondly, it is decided according to the business area. Whether to do a single-destination tour or a multi-destination portal tour.

Define the nature of the website and design the website architecture.

Travel agencies usually have two kinds of travel websites: single-destination travel websites and portal travel websites. Although their functions are basically the same, they are quite different in website structure. Single-purpose website is a tree structure with clear structure, clear affiliation and relatively easy architecture design. Portal tourism websites are usually star-shaped network structures based on tree structure, and the link relationship is complex, so the architecture design is relatively difficult. No matter what kind of architecture the website is, it is necessary to draw a link diagram and clarify the navigation relationship before designing. Determine the required pages and page navigation order of the whole website, and then determine the modules to be displayed according to the main functions of the pages.

Finally, design the page and make the website renderings. There must be a compromise between gorgeous and beautiful web pages and loading speed.

If you design and develop your own website, you need to explain in detail the foreground function display and background operation. For example, it is more troublesome to change the product classification there and how to upload the products. If you adopt a more mature and standard tourism CMS system, you only need to explain the improvement of the front-end display based on your own front-end characteristics. Personally, I suggest using tourism CMS system to change it. My own design is too tired. If you don't grasp the tourism demand well, you may change it all the time when you build the station. I recommend that you use Situ CMS to support secondary development.

If the website has functions or products that need to be highlighted, it is also necessary to optimize the foreground interaction design.