What is the significance of VR panoramic technology to the tourism field?

vr should be isolated from the real environment, and tourism is carried out in the real environment, so ar is more meaningful for tourism.

AR seamlessly conceals computer-generated graphic images into the real world, adding extra data information, thus enhancing people's cognition of reality. In the end, AR will provide people with more information in a friendly way. The application prospect of AR technology in tourism industry is very broad. China Augmented Reality Industry Alliance, referred to as AR Alliance or ARA, thinks that AR technology can help the tourism industry both in concept and theory. First of all, AR can inform tourists of the detailed scenic spots around them. When traveling abroad, people have to spend a lot of time looking for information such as catering and accommodation. In this respect, AR can provide a lot of convenience. AR can help tourists find interesting spots. AR provides users with a new way to access tourism information and redefine tourism.

Tourism information search

Tourists are usually people in unfamiliar environments. So portability is very important. AR based on smart phone tablet means that users can access the latest information related to the travel process at any time, which can be displayed digitally. AR can provide personalized information according to different needs of individuals. AR can provide location-based services, such as weather forecast, accessory WiFi hotspots and transportation hubs, which can be presented. In addition, AR can also provide various subjective information, such as various comments on destinations and places recommended according to personal interests.

map navigation

Navigation in unfamiliar places, whether indoors or outdoors, will be innovated by AR technology. It used to be a huge leap from using paper map to GPS system, but now AR technology will bring another leap, and the guiding arrow can be directly superimposed on our view. Navigation is one of the initial applications of AR technology to innovate the tourism industry, and it can make tourists have more interaction with scenic spots.

AR translation

the ar application can also make it easy for us to understand signs, menus and other words when visiting abroad. Some of us once sat in a foreign restaurant but didn't know how to order. AR applications, such as Word Lens and Intelligent Eye, can convert foreign languages into local languages.

attract tourists

this is also one of the functions of AR technology. AR makes museums and important buildings more attractive and can invent better tourism market education and advertisements. Studying history and culture is the main part of tourists' motivation. AR can create an immersive educational environment (the AR globe of Moaike in China is a typical case). The interactivity of this technology stimulates the psychological and motor functions of tourists, because AR encourages users to respond to intuitive information.

AR allows visitors not only to read or be told a brand-new world, but also to experience and experience on their own initiative. Tourists will feel more involved, happier and gain more from the tour, which in turn will increase the length of the trip and the frequency of traveling again. In addition, providing exclusive technical services to customers can increase income.

an application example is digital binocular station (DBS). Based on the traditional binocular station, DBS is specially designed for museums, adding digital content to the exhibits to make them lifelike. These AR contents include things that people can't experience, such as imitating extinct animals or reinterpreting historical events.

This kind of application is not limited to museums, but has begun to enter the city streets, making the city itself an exhibit. Historic buildings and temples are reborn on smartphones. Using Layar software, an AR prototype, ArcheoGuide, was created. The first rebuilt building was Olympia, Greece. The researchers of the Institute of Applied Information Technology turned Cologne into a learning place and a game. The so-called "time travel" in the game allows tourists to visit around the city and pass through the "time entrance". AR technology provides an interesting, novel and ideal way for people to experience all aspects of the city in the future history.

information collection

The Dutch Institute of Architecture has been applying AR technology to overlay new buildings to collect facts and feedback. They allow visitors to comment on future plans, such as theme parks, resorts and scenic spots under construction. This reaction is very important for a country to become an attractive tourist destination.