Traditional Culture Encyclopedia - Tourist attractions - What are the influencing factors of tourism demand?
What are the influencing factors of tourism demand?
Influencing factors of tourism demand:
1. Tourist factors: income level, leisure time, motivation and quality.
2. tourism resources: quantity, grade and combination.
3. Tourism transportation factors: convenience, transportation and its safety.
4. Tourist destination reception factors: service system, location and price.
5. Economic and social conditions: degree of development, degree of development, tourism policy, etc.
Intrinsic principle of tourism demand:
Tourism demand and the price of tourism products change in the opposite direction, and tourism price is the basic factor affecting tourism demand. In a certain period of time, when the price of tourism products changes relative to the prices of other products and services in an alternative relationship, people's demand for tourism products will change. When the price of tourism products rises relatively, the demand for tourism will decline; When the price of tourism products drops relatively, the demand for tourism will increase. It can be seen that under the condition that other factors affecting tourism demand remain unchanged, people's demand for tourism products will change in the opposite direction with the rise and fall of tourism product prices in a certain period of time.
tourism demand changes positively with disposable income. In a certain period of time, people's disposable income is limited. When the price changes, the purchasing power of a certain amount of disposable income will also change. For example, when the price of tourism products falls, although the disposable income has not changed, the actual disposable income has increased, thus enabling people to expand the demand for tourism products with the original level of income. The income effect of this price change shows that there is a close relationship between people's disposable income and tourism demand. Generally speaking, when other factors remain unchanged, there is a positive relationship between disposable income and the demand for tourism products, that is, the more disposable income, the more demand for tourism products, especially the increase in the number of trips or the number of days of trips abroad, and vice versa.
characteristics of tourism demand:
1. directionality, which includes the time directionality of tourism demand and the regional directionality of tourism demand. The time directionality of tourism demand means that tourism demand is seasonal in time. The regional orientation of tourism demand means that tourism demand has strong cold and heat in space.
2. Holiness. Holiness of tourism demand means that people's demand for tourism activities is multifaceted or serial, that is, the needs of travel, travel, housing, food, shopping and entertainment.
3. Sensitivity, the sensitivity of tourism demand refers to people's sensitive response to the change of travel environment, which includes both political and social environment and natural economic environment.
4. Diversity, the diversity of tourism demand refers to the differences in the choice of tourism destination, tourism mode, tourism grade, tourism time and tourism type.
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