What's the difference between tourists and leisure tourists?

First, the demand characteristics of consumer tourists and business tourists are different in price sensitivity and seasonality.

Second, specifically:

1, the demand characteristics of leisure tourists

1) accounts for the largest proportion.

2) Travel is seasonal, so make good use of paid holidays.

3) Free choice of tourist destination and departure time _ longer stay time and wider range of activities.

4) Price sensitivity (at your own expense)

2. The demand characteristics of tourists.

1) Less people and frequent trips. Emphasize comfort, convenience and high consumption. Not affected by seasons.

2) Less freedom in choosing a destination.

3) Generally, the stay time is short.

4) Not very sensitive to price.

Third, expand the demand of information-tourism market;

(1) connotation:

Tourism market demand refers to the number of tourism products that tourists are willing and able to buy at a certain price in a certain period, that is, the sum of all tourists' demand for tourism products at a certain price.

(2) Features:

1. Tourism market demand is holistic.

The integrity of tourism demand refers to the integrity of consumers' demand for tourism products, which is closely related to the integrity of tourism products. From the provider's point of view, tourism products are embodied as a tourist route, providing tourists with a variety of services such as food, shelter, transportation, travel, shopping and entertainment, forming a whole to meet the needs of tourists. From the point of view of tourists' purchase, tourism products are experiences and experiences gained through a trip. The integrity of tourism demand requires tourism product providers to organize and arrange the whole tourism activities reasonably, pay attention to the service quality of the whole process and improve the satisfaction of tourists.

2. The demand of tourism market is diversified.

The tourism market is vast and there are many tourists, but the personal economic conditions, life experience, education level and social status are quite different, and the requirements for tourism products and willingness to travel will of course be different. Therefore, the tourism market demand also presents the characteristics of diversity. Due to the increasing abundance of materials, people can freely choose their travel modes according to their personal hobbies, and self-help, adventure and eco-tourism will become more and more fashionable. Individual tours and semi-self-help tours will gradually increase; Short-term tourism is more than long-term tourism, and regional tourism and medium-range tourism have become the main tourist bodies; People will travel more frequently, but every time they go out, they will spend less time.

3. It can induce the demand of the tourism market.

Tourism demand is a kind of high-level demand, and tourism consumption is a high-level consumption after people meet their basic living conditions. This kind of consumption has a certain fashion and can stimulate people's desire for tourism consumption through induction. The consumption of tourism products is the consumption of tourists to tourist destinations. Tourism products are mainly service products, and services are intangible and non-transferable. Tourists lack a comprehensive understanding of tourism products before buying, so they are easily influenced by personal feelings, advertisements, word-of-mouth of relatives and friends and other factors.

4. The demand of tourism market is fluid.

Tourism demand is not the basic demand of human survival, but a relatively high-level demand to meet people's spiritual enjoyment. There are many conditions for the formation of tourists. Among them, it is very important that tourism consumption is a kind of consumption in different places. Tourists must leave their place of residence and realize their consumption purposes with certain tourism service facilities and functions. Therefore, the flow of tourism often forms a certain law.

5. The demand of tourism market is seasonal.

Due to the influence of geographical location, climatic conditions and natural factors, the landscape characteristics of natural tourism resources show great differences in seasons. Some festivals, folk customs and other cultural resources are also seasonal. In addition, tourists are restricted by holidays and working holidays, and their travel is also obviously seasonal. Therefore, the seasonality of tourism demand is obvious, which is embodied in that tourism can be divided into off-season, peak season and normal season.