What's the use of global navigation and smart tourism?

From the perspective of social livelihood:

New road of tourism development

Global tourism provides a possibility for tourism development in areas where the quantity and quality of tourism resources are generally or even lacking. Global tourism resources such as "green mountains and green waters, blue sky and white clouds" and "characteristic culture and lifestyle" have become important basic conditions for the development of tourism.

New planning of regional overall development

Global tourism is a new scheme of regional overall development and coordination with tourism as the leading industry. Global tourism has become an important model for the development of county economy and urban economy in the central and western regions; Become an important choice for the transformation and upgrading of the old industrial base in Northeast China; It has become an important starting point and an important livelihood project for coordinating urban space, production space and ecological space in the eastern region.

A new model of ecological environment protection

By continuing to promote the development of global tourism, it is expected that the delineation of global tourism areas will be regarded as a new way of land functional zoning, and a scientific, moderate and orderly land spatial layout system, a green, circular and low-carbon development industrial system and a new pattern of ecological protection will be formed.

A new way to get rid of poverty and become rich

Tourism poverty alleviation is also a "hematopoietic" poverty alleviation, and it is a "double poverty alleviation" in material and spiritual terms. The development of global tourism has expanded the coverage of poor people and the effectiveness of poverty alleviation. At the same time, the development of global tourism has also become an express train for rural and suburban people in the eastern region to get rich.

A new way for people to live happily.

The development of global tourism is an important source of building a "happy China", which expands the tourism space of ordinary people, provides them with diversified tourism choices, greatly enhances their travel willingness and frequency, comprehensively improves the national tourism welfare and improves their life happiness index. The tourism happiness index from 20 16 to 20 17 is 93.6.

From the perspective of scenic spots:

(A) increase products and enrich supply.

Meet the personalized tourism needs of tourists, vigorously develop new formats and new products of holiday tourism, expand the quality of product supply, and promote the continuous optimization of product structure.

(2) Excellent service and more convenient travel.

Solidly promote the "toilet revolution", constantly improve the service level of holiday tourism, strengthen the publicity and guidance of holiday tourism, and provide convenience for tourists to travel.

(3) Strong supervision and more standardized market.

Innovate the comprehensive supervision mechanism of holiday tourism market, implement special market rectification actions, and create a high-quality holiday tourism business and consumption environment.

(4) Promoting a civilized and more harmonious atmosphere.

Adhere to positive publicity, strengthen education and guidance, and promote holiday civilized tourism to a new level.

Collect information through multiple channels, build a data platform, and comprehensively analyze tourism trends;

1, Internet data, through collecting the evaluation data of users on scenic spots from major travel forums, Weibo, WeChat official accounts, etc., after unified processing and sorting, the user's word-of-mouth evaluation and popularity of a scenic spot are obtained, and the service direction is improved.

2. Operator data: By collecting the regional data of users' use of operator network signals and comparing the information such as the attribution of users' mobile phone numbers, after unified processing and sorting, the source of tourists' location and the duration of tourists' stay can be determined.

3.OTA data By collecting the check-in data of major OTA wine tours, we can predict the current consumption situation of tourists and the heat map of tourists' general distribution locations. ?

4. Traffic data. By collecting the traffic data of the traffic department, we can make clear the travel mode, vehicles, tourist structure, source of tourists, traffic monitoring and so on.

5. Meteorological data: By collecting meteorological data from various places, operators will send short messages to remind tourists of the weather forecast, people flow, traffic congestion and other forecast information of various scenic spots in the region.

6, scenic spot data, through the collection of scenic spot passenger flow, you can monitor the tourist volume and ticket sales in real time.

The "One Mobile Phone Tour Yunnan" platform created by Tencent and Lvji is an example of global tourism and smart tourism.