Traditional Culture Encyclopedia - Tourist attractions - What does tourism management do in a hotel?
What does tourism management do in a hotel?
In recent years, my country's tourism industry has developed rapidly. According to the Tourism Industry Development Report, the tourism industry, as one of the six emerging consumer hotspot industries, will maintain an average annual growth rate of 10.4% in the next 10 years. Tourism is one of the pillar industries of China's economic development. For this reason, tourism management, hotel management and other related majors in some universities have also emerged, and the employment situation of such majors has also become a hot topic. However, according to the author's overt and covert investigations, the employment situation of graduates majoring in tourism and hotel management is not optimistic.
Graduates majoring in tourism: I have no choice but to work as a hotel tour guide
“In order to settle down as soon as possible, I randomly found a private travel agency to work as a tour guide. The basic salary is 300 yuan. After one month , I only received a basic salary, and I shared a house with my classmates plus bus, phone and food bills. If this continues, I will have to repay 200 yuan every month, so I am still living at the lowest level with a very low quality of life." A recent undergraduate majoring in tourism management told the author sadly during an interview.
“I have been traveling for a long time, participated in no less than ten interviews, and even more job fairs, but I didn’t know what I could do after many choices, so I just decided to work in a hotel. In fact, at first I felt I am not as good as a technical secondary school graduate with several years of work experience, but the reality is this, I can only bite the bullet and accumulate slowly," a tourism management graduate who just signed a contract to work as a room attendant in a five-star hotel in Zhengzhou told us .
Tourism-related units: It is difficult to recruit the talents you want
“What we need are high-quality tour guides to adapt to the current tourism environment and situation.” A travel agency The manager told the author, "These people must have rich cultural knowledge, strong adaptability, good image, good temperament, rich experience, strong language expression ability, broad knowledge, and be polite and generous in dealing with others. But such talents are very It is difficult to recruit, and secondly, it is difficult to retain, which increases work costs and burdens."
"It is not college students who are inferior to vocational high school students. It is college graduates who have high ambitions but low abilities and are arrogant. There are also college students who come to us after graduation. They also have a high enthusiasm for tourism, but they don’t want to endure hardship and want to be managers at the beginning. This is completely unrealistic. In fact, college students become students of society when they enter society, and we have a lot to learn. The principle is to start from the grassroots level,” reflected a department manager of a travel agency.
Colleges and universities: too much emphasis on theory and neglect of practice
Currently, the tourism majors offered by most universities focus on the cultivation of cultural theoretical knowledge, resulting in students’ theoretical knowledge and practical skills not being organically integrated. In combination, not many undergraduates who graduated from the tourism major are engaged in this major. Most of them have become teachers or office clerks in enterprises and institutions. However, the technical secondary school students engaged in the tourism industry almost cover the employees of travel agencies and scenic spots. 70%-80%.
On the one hand, there is a high demand for high-quality talents, and on the other hand, a large number of graduates cannot find satisfactory jobs. There is no good fit between the market demand for talents and the supply. Therefore, the author believes that it is crucial to maintain a good attitude. Tourism graduates must not be arrogant and have high ambitions but low abilities. They must pay attention to the cultivation of their comprehensive abilities in school. Even if they do not go well after entering the society, they cannot If you are impatient or give up, you must change your concept when seeking employment. The most important thing is to delineate the scope of the industry, be open-minded to ask for advice, be willing to be enterprising, and be good at cooperation, so as to effectively accumulate and pave the way for future career development. Be willing to start from the grassroots level and continuously strengthen theoretical cultivation and practical accumulation to adapt to an increasingly competitive society. The tourism management major cultivates senior professionals with professional knowledge in tourism management who can engage in tourism management work in tourism administrative departments, tourism enterprises and institutions at all levels.
Tourism Management Major:
Students in this major need to learn the basic theories and basic knowledge of tourism management, receive basic training in tourism business management, and have the basic skills to analyze and solve problems. ability.
Graduates majoring in tourism management should acquire the following knowledge and abilities:
1. Master the basic theories and basic knowledge of tourism management discipline;
2. Master the qualitative and quantitative analysis methods for research on tourism management issues;
3. Have the basic ability to analyze and solve problems using tourism management theory;
4. Be familiar with my country's guidelines, policies and regulations on tourism development;
5. Understand the development trends of the tourism industry;
6. Master the basic methods of literature retrieval and data query, and have certain scientific research and practical work capabilities.
Main subjects of tourism management major:
Economics, Business Administration
Main courses of tourism management major:
Management, microeconomics Science, macroeconomics, management information systems, statistics, accounting, financial management, marketing, economic law, introduction to tourism, tourism economics, hotel management principles, tourism resources and development.
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