Traditional Culture Encyclopedia - Tourist attractions - What are the conditions of tourism motivation?

What are the conditions of tourism motivation?

What are the conditions of tourism motivation? The content is as follows:

Tourism motivation is a subjective condition for a person to travel abroad, including tourists' physical motivation, cultural motivation, social communication motivation, status and prestige motivation. There are two kinds of psychological needs to promote tourism motivation:

That is, the positive psychology of exploring new things and seeking differences and the negative psychology of escaping from tense reality. In addition to personality, psychological factors and personal factors, there are also some external factors that affect tourism motivation. Studying consumers' travel motivation is the key for tourism enterprises to fully understand consumers' needs, accurately segment the market and launch tourism projects that meet the needs of the target market in time, and it is also the key to improve market share.

A person who wants to travel must have both subjective and objective conditions. Subjectively, we must have the motivation to travel, objectively, we must have a certain ability to pay and leisure time, and physical conditions permit. If a person has no subjective motivation and desire to travel, even if there are objective conditions, it is impossible to become a tourist.

Therefore, it is necessary to explore the subjective conditions necessary to realize tourism activities. And this subjective condition is tourism motivation.

It has the following basic characteristics. Objectivity of tourism motivation. Tourism motivation always points to a specific tourism goal, that is, the results that people expect to obtain through tourism behavior.

For example, the tension of working for a long time will give people the motivation to relax or travel outdoors, the cold winter will give people the motivation to travel to the warm south, and the hot summer will give people the motivation to travel to summer resorts.

Tourism motivation indicates people's orientation towards something or an activity. Once tourism motivation is realized, it can always bring people physical or psychological satisfaction.

Selectivity of tourism motivation. People's tourism motivation determines their behavior and choice of tourism content. Because tourists have different nationalities, nationalities, occupations, education levels, personalities, ages, hobbies, living habits and income levels,

They are very picky about the content of tourism activities. For example, during the Golden Tourism Week, some tourists choose to travel to the ancient towns in the south of the Yangtze River, some tourists choose a seven-day romantic tour in Paris, and some tourists choose "red tourism" routes around the country; In terms of travel mode, some tourists choose to participate in group tours organized by travel agencies.

Some tourists choose to travel by car. In addition, the experience of realizing tourism motivation enables people to analyze and choose the content of tourism behavior, which tourism behavior should be realized first and which tourism behavior can be left for the future; Which tourism behaviors are easy to achieve and which tourism behaviors are difficult to achieve at the moment.

Correlation of tourism motivation. Tourism is a comprehensive social, cultural and economic activity. Tourists' travel motives are often not single, and different travel motives are interrelated, forming a complex travel motive system.

Every motivation in the tourism motivation system has different intensity, and the dominant tourism motivation in intensity often dominates the main goal of tourism behavior, while other tourism motivations are auxiliary motives. For example, tourists want to visit their old friends while traveling; While going out for business investigation, I also want to visit the local cultural landscape.