Traditional Culture Encyclopedia - Tourist attractions - What is a 5A-level scenic spot?
What is a 5A-level scenic spot?
1. The quality level of tourist attractions is divided into five levels. From high to low, they are AAAAA, AAAA, AAA, AA and A-level tourist attractions.
2. The signs and certificates for the quality grade of tourist attractions are uniformly stipulated by the national tourist attraction quality grade assessment agency.
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5A:
5A is a normative and standardized quality rating system. It is currently the national tourist attraction (point) ) the highest assessment standard. Compared with 4A-level tourist attractions, the standards pay more attention to humanization and details, and can better reflect the general psychological needs of tourists for tourist attractions, highlighting the tourist-centeredness and emphasizing people-oriented. It has the following requirements:
Transportation: Direct sea, land and air requirements
In the new standards, transportation is listed as the first element. 5A-level tourist areas have very high transportation requirements: "Complete transportation facilities, convenient entry and exit. Direct access to first-class highways or high-grade waterways and air routes; or special transportation lines for tourism." In the "Service Quality and Environmental Quality Rating Rules", A 5A-level tourist area needs to get 900-950 points out of 1,000 points. The distance from the direct airport is directly related to the transportation score: only within 30 kilometers can get a full score of 10 points.
Tour guides: Educational qualifications must be college or above
Tour guides or commentators in 5A tourist areas should have college or above education, of which no less than 30% should be bachelor's degree or above. It is required to hold a certificate to work, and the number of people and languages ????can meet the needs of tourists. The compliance rate for Mandarin is 100%. The tour guide's (explanation) words are scientific, accurate and literary. The tour guide service is targeted and emphasizes personalization. The requirements for the educational level of tour guides or commentators are much higher than the current technical secondary education threshold for tour guides in my country.
Sanitary facilities: beautiful with cultural connotation
The new standards have made special provisions for public toilets in tourist areas, and have formulated detailed 5A standards in terms of aesthetics, hygiene and culture. Standard toilet. Public toilets in 5A tourist areas are required to have eye-catching and beautiful signs and landscaped architectural shapes. The interior is clean and cultural. Trash bins must not only be reasonably laid out and clearly marked, but also have beautiful and unique shapes, be coordinated with the environment, and be arranged in categories.
Reception volume: 50,000 overseas tourists per year
The new standards require that 5A tourist areas receive more than 600,000 domestic and overseas tourists annually, of which more than 50,000 are overseas tourists. . At the same time, the tourist sample survey satisfaction rate is very high.
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4A:
1. Tourism transportation
a) Good accessibility. The transportation facilities are complete and easy to enter and exit. Or there are first-class highways or high-grade waterways or direct air routes; or there are special tourist lines of transportation.
b) Have a dedicated parking lot or ship dock that is in harmony with the landscape environment. It has perfect management, reasonable layout, and capacity that can meet the tourist reception requirements. The site is flat and solid or the water is clear. The logo is standardized and eye-catching.
c) The sightseeing (visiting) routes or waterways in the area are reasonably and smoothly laid out, with a large viewing area. The road surface has characteristics, or the water quality of the waterway is good.
d) Use low-emission means of transportation in the district, or encourage the use of clean energy means of transportation.
2. Tour
a) The visitor center has a reasonable location, moderate scale, complete facilities and complete functions. The consulting service personnel are fully equipped, skilled in business and enthusiastic in service.
b) Various guidance signs (including tour guide panoramas, guide maps, signboards, scenery introduction boards, etc.) have distinctive shapes and are coordinated with the landscape environment. Signboards and scenery introduction boards are set up reasonably.
c) Public information materials (such as research works, popular science books, comprehensive picture albums, audio and video products, guide maps and guide materials, etc.) have outstanding features, complete varieties, rich content, good production, and timely updates.
d) The tour guides (docents) are certified and their number and language can meet the needs of tourists. The compliance rate for Mandarin is 100%. Tour guides (commentators) should all have a high school education or above, of which no less than 40% should have a college degree or above.
e) The tour guide (explanation) words are scientific, accurate and vivid. The quality of tour guide service meets the requirements of 4.5.3 and Chapter 5 of GB/T 15971-1995.
f) Public *** information graphic symbols are reasonably set up, beautifully designed, distinctive and artistic, and comply with the provisions of GB/T 10001.1.
g) The tourist park rest facilities are reasonably laid out, sufficient in number, exquisitely designed, distinctive and artistic.
3. Tourism safety
a) Conscientiously implement the safety regulations formulated and promulgated by the public security, transportation, labor, quality supervision, tourism and other relevant departments, establish a complete safety and security system, and work Fully implemented.
b) Fire protection, anti-theft, ambulance and other equipment are complete, intact and effective, and transportation, mechanical and electrical, sightseeing, entertainment and other equipment are intact and operating normally without any safety hazards. The amusement park meets the safety and service standards stipulated in GB/T 16767. Dangerous areas are clearly marked, protective facilities are complete and effective, and there are dedicated personnel to guard them during peak periods.
c) Establish an emergency rescue mechanism, set up a medical room and staff it with medical personnel. It has an emergency response plan, has strong emergency response capabilities, handles accidents promptly and appropriately, and has accurate and complete file records.
4. Hygiene
a) The environment is clean and tidy, with no sewage or dirt, no random construction, random piles, or random storage, and no peeling or dirt on buildings and various facilities and equipment. dirt, the air is fresh and odor-free.
b) All types of places meet the requirements of GB 9664, catering places meet the requirements of GB 16153, and swimming places meet the requirements of GB 9667.
c) The layout of public toilets is reasonable, the number can meet the needs, the signs are eye-catching and beautiful, and the architectural shape is coordinated with the landscape environment. All toilets are equipped with flushing, washing and ventilation equipment, and are kept in good condition or use flushing ecological toilets. The toilets are well-managed and the sanitary ware is clean, free of dirt and blockage. The interior is clean and tidy.
d) The garbage bins are reasonably laid out, clearly marked, the quantity can meet the needs, the shape is beautiful, and they are in harmony with the environment. Garbage is collected in categories, cleaned in a timely manner, and cleaned every day.
e) Food hygiene complies with national regulations, catering services are equipped with disinfection facilities, and disposable tableware that pollutes the environment is not used.
5. Postal and telecommunications services
a) Provide postal and postal commemorative services.
b) Communication facilities are well laid out. Entrance and exit. There are public telephones in places where tourists gather, with international and domestic direct dial functions.
c) Public telephone booths are in harmony with the environment, and the signs are beautiful and eye-catching.
d) Communication is convenient, lines are smooth, service is friendly, and charges are reasonable.
e) Can receive mobile phone signals.
6. Tourism Shopping
a) The shopping place has a reasonable layout, distinctive architectural shapes, colors, and materials, and is in harmony with the environment.
b) Carry out centralized management of shopping places, keep the environment clean and orderly, and avoid chasing and selling, or forced buying and selling.
c) There are unified management measures and means for commodity practitioners.
d) There are a wide variety of tourism products with local characteristics.
7. Operation and management
a) The management system is sound and the operation mechanism is effective.
b) The operation and management systems for tourism quality, tourism safety, tourism statistics, etc. are sound and effective, with effective implementation measures, regular supervision and inspection, and complete written records and summaries.
c) The management staff should be reasonably equipped, and senior managers should all have a college degree or above.
d) Have a unique product image, good quality image, distinctive visual image and civilized employee image, establish its own brand logo, and use it comprehensively and appropriately.
e) There is a formally approved tourism master plan, and the development and construction projects meet the planning requirements.
f) The training institutions and systems are clear, personnel and funds are implemented, business training is comprehensive and effective, and the qualification rate of on-the-job training reaches 100%.
g) The complaint system is sound, personnel and equipment are in place, complaints are handled promptly and properly, and file records are complete.
h) Equip travel tools and supplies for specific groups of people (the elderly, children, disabled people, etc.) and provide special services.
8. Protection of resources and environment
a) The air quality reaches the first-level standard of GB 3095-1996.
b) The noise quality reaches the first-class standard of GB 3096-1993.
c) The surface water environment quality meets the requirements of GB 3838.
d) Sewage discharge meets the requirements of GB 8978.
e) The protection methods of natural landscapes and cultural relics and historic sites are scientific and advanced, which can effectively prevent natural and man-made damage and maintain the authenticity and integrity of natural landscapes and cultural relics.
f) Scientifically manage tourist capacity.
g) The building layout is reasonable, and the building volume, height, color, shape and landscape are coordinated. The main entrance building is stylish and harmonious with the landscape environment. The surrounding buildings should be in harmony with the landscape style, or have a certain buffer area or isolation zone.
h) The environment is good. The green coverage rate is high, the plants and landscape are properly configured, and the landscape and environmental beautification measures are diverse and the effect is good.
i) All facilities and equipment in the area comply with national environmental protection requirements, do not cause environmental pollution and other public hazards, and do not damage tourism resources and tourist atmosphere.
9. Attractiveness of tourism resources
a) The recreational value is very high.
b) It has high historical value, cultural value and scientific value at the same time, or one of the values ??has national significance.
c) There are many rare species, or the landscape is very unique, or there are national resource entities.
d) The resource entity is very large, or there are many resource types, or the resource entity density is excellent.
e) The resource entity is complete and maintains its original form and structure.
10. Market attractiveness
a) Nationally known.
b) High reputation.
c) The market has strong radiation power.
d) Form a distinctive theme and have a certain degree of originality.
11. Reception capacity
It can receive more than 500,000 tourists from home and abroad every year, including more than 30,000 overseas tourists.
12. Tourist satisfaction
The tourist sample survey has a high satisfaction rate.
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