Traditional Culture Encyclopedia - Tourist attractions - Tourist attractions, how to promote marketing through short videos? The 5G era is coming. Are you really afraid of falling behind?
Tourist attractions, how to promote marketing through short videos? The 5G era is coming. Are you really afraid of falling behind?
Then I will give you some suggestions on how to use short videos for marketing promotion, hoping to get your own answers.
First, you need to choose a short video platform. If the government cooperates, it is suggested to use Tik Tok or volcano video. In short, it is either the top platform for short video or a strong platform support. For example, the volcano video, relying on the intelligent algorithm and platform effect of today's headlines, will have a good role in attracting traffic.
It is not recommended that the government cooperate with Aauto Quicker, a short video platform with bad reputation in the past, and it can only be used as an option for self-marketing.
Secondly, look at the cost you put in. If there is a certain cost investment, it is best to contact the short video platform official, organize certain activities, and give prizes to all employees. In this way, the content of short video marketing can be pushed by official power, which will attract some online celebrities to participate, without organizing their own marketing team, and the effect will be more direct.
If you don't want to rely on the power of the platform, then you can set up a small marketing team yourself, start from scratch on several short video platforms, and win by content. This process is long, but at the same time you can really accumulate your popularity. I think even if it is an official activity, you can form your own team, so it will be better to attract powder through official activities and accumulate popularity by yourself.
Then, pay attention to the content, so is junk video, and excellent video is one in a hundred. If you borrow the cooperation between the official and the short video platform, then online celebrities can generate content to drain. If you are marketing yourself, then the content is very important, so you must choose representative and interactive attractions. For example, the scenic spot is a mountain, and it is not interesting to shoot it every day, but it is still meaningful to use the scenery of the mountain to do something related.
This is related to the scenic spots in your scenic spot. You can choose some representative scenic spots, then come up with some ideas, send short videos continuously, and take some interactive introductions. This matter can't be urgent, it is a long-term accumulation and outbreak.
I'll throw you a brick after giving you so much advice first.
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