Basic qualities that should be possessed in a good tourism planning.

With the rise of China's global tourism, beautiful China, characteristic towns and other cultural tourism and cultural tourism industries, various landscape planning companies, design and research institutes and planning and operation teams have mushroomed.

"Planning decides life and death, creativity leads business", planning is the key and soul. It is the core node that determines the survival rate and profitability of the project.

Then, in the fierce competition, how can we do a better job in tourism planning? What basic qualities should a basic planner possess? I think we should have the following qualities.

First, excellent innovation and creativity. Creativity is the lifeline and selling point of landscape projects, the reason why consumers are willing to spend and spend many times, and the core demand for project survival and profitability.

Second, planners must have cross-border knowledge and vision. Tourism planning is a comprehensive project, involving politics, economy, culture, geography, history, industry, agriculture and so on. The wider the knowledge, the wider the field of vision, the different depth and breadth of thinking, the different comprehensive control ability and positioning ability of the project, and the completely different degree of innovation, adaptability and height of the finally planned project.

Third, policy balance and market sensitivity. Landscape projects are very important for understanding, digesting and grasping policies and predicting trends and social development. At the same time, we should also have certain domain sensitivity, so as to put forward good brand slogans and make accurate positioning to meet market demand.

Fourth, the driving force of theory and practice. Tourism planning not only tests the theoretical level of planners, but also tests their practical experience. Theory, reflecting height, density and foresight; Actual combat, reflecting pertinence, applicability and field strength.

An excellent planner should have both theoretical level and practical experience. The plan made in this way is ideal and beneficial.

5. Good cultural background and writing ability. In many projects, culture is its soul. This requires the planner to have a certain cultural background. Only in this way can we better understand and grasp the project, so as to excavate, refine and activate the cultural elements of the project and make culture the most active and valuable vitality and competitiveness of landscape projects. In addition to cultural and writing skills, it is also an indispensable "hardware" and standard for planners. Otherwise, how can you accurately present your own positioning and ideas? Sometimes, good writing skills can make up for the lack of experience and content.

In a word, planning is the first and most critical link to start the project. In order to make a good plan, a planner should have the above basic qualities. Obviously, we still have many shortcomings and need to spend more energy and time to study.