How to market and promote local native products when holding a spring tourism festival in rural areas?

It's a good idea to use the tourism festival to promote local specialties.

Holding activities to promote special products must be combined with local conditions, and the planning of spring tourism festival must have clear goals at the beginning of design.

Use activities to attract popularity, so as to sell local specialties.

The planning scheme of the tourism festival can be designed like this.

Register an official WeChat account before the event to show the local culture and turn offline tourists into online informants.

Pastoral scenery+scenery and characteristic culture+characteristic food = rural spring outing festival

The theme activity is divided into three parts.

1. The first step is to guide tourists to enjoy the rural scenery and enjoy the flowers for a spring outing _ Abstract

2. The second step is to enjoy flowers and end the historical origin, cultural inheritance and characteristic advantages of tourists entering local specialties.

This area can impress tourists with local specialties, arouse curiosity and produce consumption desire.

3. Step 3: After the tour, near the lunch time, guide tourists into the food and special catering area+specialty exhibition area.

This area can be divided into three functional areas,

One is the dining area.

The first is the specialty exhibition area.

The first is the specialty production experience area, which allows tourists to participate in the production process of specialty products and generate purchasing enthusiasm.

4. Design a special gift box with the best four local specialties, named after the village, such as Hongcun Four Treasures and Mazhai Four Treasures. The price must be affordable and close to the people, so that tourists feel that things are quite distinctive and the price is not expensive. It's not bad to bring a gift box when you come.

5. design a booth specializing in local specialties for tourists to taste for free, as long as tourists scan the code.