Traditional Culture Encyclopedia - Tourist attractions - Tourism market characteristics
Tourism market characteristics
1. Alienation: tourists are mainly non-local residents, and the characteristics of alienation are particularly obvious in international tourism. ?
2. Volatility: From the overall and long-term point of view, the whole world tourism market has maintained a sustainable development trend, but it has developed forward in fluctuations. The reason why the tourism market is easy to fluctuate is because the factors affecting market demand are complex and changeable. ?
3. Seasonality: The unbalanced distribution of tourism market demand in time constitutes the seasonal characteristics of the tourism market. The seasonal division of tourism market is not based on the alternation of natural seasons, but on the passenger flow in different periods, such as off-season, normal season and peak season. ?
4. Worldwide: It is manifested in two aspects. First, tourists travel around the world. Second, all countries in the world are actively developing tourism and producing and selling tourism products to residents of other countries. ?
5. Fierce competition: On the one hand, there are many tourism suppliers in the world tourism market who want to sell all kinds of tourism products. On the other hand, there are many tourism demanders who want to buy tourism products that suit their own needs. In the case of non-monopoly, competition is bound to be fierce.
Introduction to tourism market:
Tourism market usually refers to tourism demand market or tourist source market, that is, frequent buyers and potential buyers of a particular tourism product. From the perspective of economics, it is the sum of the exchange relations between the supply and demand sides of tourism products; Geographically, it is the center of tourism economic activities in the tourism market.
It belongs to the category of general commodity market and has the basic characteristics of commodity market, including tourist supply places (that is, tourist destinations) and tourists (that is, tourists), as well as the economic relationship between tourism operators and consumers. The difference between the tourism market and the general commodity market is that it sells not specific material products, but a package of routes characterized by labor services.
Baidu encyclopedia-tourism market
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