What is the application research of smart tourism technology?

The courses of intelligent tourism technology application specialty are:

Introduction to tourism, tourism marketing, introduction to big data, cloud computing technology, Internet of Things technology, China tourism culture, tourism policies and regulations, tourism English, Python program foundation, intelligent information analysis and application, tourism information management, tourism e-commerce, intelligent management and operation of travel agencies, intelligent management and operation of scenic spots, intelligent management and operation of hotels, planning and practice of tourism network marketing, etc.

Training objectives:

With the background of the integration of literature and tourism, the smart tourism technology application major conforms to the development trend of digital economy, adheres to the training concept of "tourism skills plus information technology", takes "internet plus tourism" as its professional feature, takes the cultural tourism industry as its development platform, comprehensively connects new technologies, new products and new formats, and cultivates compound talents of "management, skills and operation" for the development of smart tourism industry.

Employment direction:

Online operation management and marketing planners of scenic spots, travel agencies, travel service providers and tourism-related enterprises and institutions; Staff of online and offline service, planning, organization, operation management, advertising and investment promotion of exhibition tourism; Network operation management and marketing promotion personnel of star hotels, express hotels, resorts, homestays and other catering and accommodation institutions.