What is a tourism planner?

Tourism planner

Tourism planner is referred to as "Tourist". "Calculators" are professionals who carry out actual tourism operations. They are mainly responsible for the development of new routes, negotiation of food and accommodation, itinerary arrangements, cost accounting and other operation and management work. Whether a travel agency can make money by opening a route or taking a group, and how much profit it makes, all depends on the control and accounting of "metering and adjustment". Therefore, "metering and adjustment" is also called the center of a travel agency. The quality of the metering and adjustment personnel directly determines the operation of a travel agency. The level of management also determines the profits and service quality of travel agencies.

1. Project description

Project name: Vocational skills training for tourism planners

Professional name: Tourism planner

Occupation Definition: Professionals who engage in travel planning and scheduling services and related services for groups or individuals in tourism enterprises.

II. Project Advantages

1. Market Demand

With the development of economy and the improvement of people’s living standards, tourism is becoming an important part of human beings around the world. As one of the lifestyle and social activities, tourism has also developed into a major pillar industry after oil, automobiles, and real estate.

Due to the late start of China's tourism industry, tourism majors only appeared in undergraduate courses in the 1990s. Colleges and universities trained talents later, and there is a considerable shortage of high-quality and high-skilled talents. At present, the professional access construction in this industry is relatively simple, with only tour guide certification carried out by the National Tourism Administration. Tourism is a comprehensive and highly interrelated industry. The rapid development of tourism urgently requires a large number of high-quality comprehensive talents who are familiar with the market, have rich management experience, and are also good at planning and promotion. At present, there are only a handful of talents in this field, and they are generally the CEOs or senior managers of some large tourist attractions, travel agencies and tourist hotels. As complex, highly skilled talents, tourism planners have broad prospects.

The global financial crisis in 2008 caused many companies to lay off employees. In 2009, there were more than 60 million college graduates. The high unemployment rate and large number of graduates will usher in another spring for China's vocational training market. According to the prospects of the tourism industry and the professional characteristics of tourism planners: the target group of training students is clear, the enrollment channels are smooth, and the employment system for students is perfect. Therefore, the vocational training for tourism planners will usher in unprecedented opportunities.

2. Enterprise needs

The tourism industry has a large turnover of personnel, and no company is willing to provide systematic and professional industry and business training for employees. As a result, the staff of travel companies are not professional, and the flow of many high-quality and high-skilled talents has caused problems such as chaotic management of travel agencies. Especially given the current gap in the talent structure of domestic travel agencies (managers at the top, tour guides at the bottom), the emergence of tourism planners just makes up for this flaw. The leaders of the National Tourism Administration and the CEOs of many travel agencies said that the emergence of tourism planners will bring unlimited vitality and vitality to the sluggish enterprises.

3. Target market analysis

According to the "Eleventh Five-Year Plan" tourism development plan: The goal of China's tourism industry planning and development in the next five years is to cultivate tourism into the national economy At the same time, it will lay a solid foundation for building a world tourism power. It is expected that by 2020, China will become the world's largest tourist destination and the fourth largest source of tourists. Therefore, the launch of the "Tourism Planning Engineer Vocational Training Project" precisely caters to the needs of the market and accurately matches the market demand. At the same time, the "Tourism Planner Vocational Training Project", with its practical training courses and rigorous evaluation system, has quickly filled the vacancy in the domestic tourism planner vocational training market. This alone is enough for cooperative agencies from all over the country to use it. In the shortest time and with the lowest promotion cost, we quickly captured most of the market share in the region. Further improve the local brand image of each cooperative institution, deepen the depth of training, and enrich training content. Zhongshi Dianshi (Beijing) Cultural Development Co., Ltd. will also form a strong group competitive advantage in the development of projects and follow-up training projects between the company and local cooperative institutions through irregular adjustments to marketing strategies and continuous training types, and continue to It can effectively improve the market access threshold in this training field, comprehensively guarantee the safety and sustainability of each cooperative institution in the process of business promotion and project development, and obtain win-win market prospects and corresponding profit gains.

Source from Baidu Encyclopedia: /link?url=Vdeh-qTeczRDOfOXCG-6R_AbXYZsjzt5W9yO6Y3VQkx2sZsRW1c_WX7p6SxYSn1zpdU1HKVeLktMxf365wKYn_