What are the hot areas of tourism investment and development?

The industry has a wide source of funds.

The sources of industrial financing can be divided into endogenous financing and exogenous financing. Among them, endogenous financing, also known as internal financing, is the process of transforming the internal funds of the existing legal person as the main body of financing into investment, such as enterprises investing operating profits in related projects; Exogenous financing refers to absorbing external funds from the financing subject, that is, obtaining funds through external channels such as borrowing, issuing stocks and venture capital.

In recent years, the scale of investment and financing in the industry has slowed down.

Judging from the sub-sectors of China's cultural tourism industry, the cultural tourism industry is huge, covering many sub-sectors. At present, from the overall investment and financing situation of the cultural tourism industry, 549 investment and financing events of the whole industry were tracked through various information channels in 20021year, an increase of 253 compared with 296 in 20 18; The total amount of investment and financing disclosed was114,356.3 billion yuan, down 29% from 2020. On the whole, the investment and financing scale of cultural tourism industry slowed down in 20021year.

Industry investment and financing are mostly in the initial stage.

According to the data of IT Orange, the most widely distributed link in the financing round/listing plate of China cultural tourism industry is angel round, followed by A round and strategic financing. In 2022, China's cultural tourism industry will account for about 30% in Angel Round and A Round respectively.

Most of the raised funds are used for business development.

By the end of 2022, according to the investment information of funds raised by major listed companies of cultural tourism in China, most of the funds raised by the companies will be used for business development. The specific investment information of raised funds is as follows:

Industry investment and financing trend

Judging from the development status of China's cultural tourism industry, the investment and financing trend of China's cultural tourism industry mainly focuses on smart tourism and service products.

For more research and analysis of this industry, please refer to the analysis report of "In-depth Investigation and Investment Strategic Planning of China Cultural Tourism Industry" by Forward-looking Industry Research Institute.