Specialty Introduction of Changzhou Tourism Business Higher Vocational and Technical School

Training goal: to train advanced applied talents who can meet the needs of modern tourism development, understand management and practice.

Main courses: basic culture course, computer application foundation, tour guide service skills, hotel service, introduction to tourism, tourism psychology, scenic spot planning and management, enterprise management, marketing, etc.

2. Tourism Japanese

Training goal: to train advanced applied talents with international Japanese level 2 who can be engaged in Japanese reception, tour guide, translation and other services and management in Japanese-funded enterprises, travel agencies and hotels.

Main courses: basic culture course, computer application foundation, Japanese intensive reading, Japanese extensive reading, catering service and management, introduction to tourism, tour guide business, hotel management, travel agency management, etc.

3. Tourism English

Training objective: to cultivate advanced applied talents who are adapted to modern tourism, have a solid English language foundation and good Chinese and western cultural literacy, and can skillfully use modern office equipment and professional language level to engage in tourism service and management. Graduates are mainly engaged in tour guide and management of large and medium-sized foreign-related travel agencies, service and management of foreign-related hotels, service and management of foreign-related exhibitions, foreign-related clerks or foreign-related customer service representatives of various large and medium-sized enterprises, clerical work of joint ventures, and management and service of tourist attractions of hotels and travel agencies.

Main courses: basic culture course, computer application foundation, tourism English, English extensive reading, oral English, English translation, introduction to tourism, tour guide business, travel agency management, tourism economics, etc.

4. Business English

Training objective: to cultivate applied talents who meet the needs of social and economic development, have strong comprehensive skills in English listening, speaking, reading, writing and translation, are familiar with international business, finance and law knowledge, and have practical operation ability. Graduates mainly work in foreign trade departments, large and medium-sized foreign-related enterprises and foreign-related hotels. They are engaged in foreign economic relations and trade, business activities, office clerks and foreign-related services.

Main courses: basic culture course, computer application foundation, English intensive reading, spoken English, business English, business correspondence, international trade practice, business secretarial practice, international business law, etc.

5. Cooking technology and nutrition

Training goal: to train professionals with advanced cooking skills and health care and nutrition knowledge. After graduation, students can obtain certificates of senior chef, pastry chef and intermediate nutrition caterer, among which excellent students can go to Japan for further study or work overseas. Graduates are mainly engaged in kitchen management and cooking, nutrition catering, nutrition and health care in foreign-related hotels and well-known catering enterprises.

Main courses: basic culture course, computer application foundation, cooking nutrition and hygiene, hot dish cooking, Chinese pastry, western cooking and snacks, nutrition catering, wine mixing, oral cooking, etc.

6. Accounting

Training goal: to train accounting and financial management professionals who master professional theory and operational skills. Graduates can engage in accounting and financial management in industrial and commercial enterprises and financial institutions.

Main courses: basic courses of culture, computer application, basic accounting, financial accounting, cost accounting, computerized accounting, statistics, tax law, auditing, enterprise management, accounting laws and regulations, etc.

7. Marketing

Training goal: to train middle and senior applied talents who are engaged in marketing promotion of industrial and commercial enterprises or have strong logistics management organization and management ability. Graduates can engage in enterprise marketing planning, promotion and other management and service work, and can engage in enterprise commodity transportation, warehousing, distribution processing, freight forwarding, logistics management and other work.

Main courses: basic cultural courses, computer application, marketing, promotion theory and skills, import and export trade practice, e-commerce, logistics management, business negotiation, consumer psychology, market research and forecast, online marketing, international cargo transportation and customs declaration, etc.

8. Logistics management

Training goal: to train grass-roots managers who are oriented to domestic and foreign production enterprises, commodity circulation enterprises and logistics service enterprises, have good professional ethics and quality, master the basic knowledge and skills of this major, and have the practical working ability of logistics activities such as purchasing, warehousing, transportation, loading and unloading, packaging, distribution, distribution processing, international freight forwarding and information service.

Main courses: basic cultural courses, computer application, logistics foundation, transportation and distribution, international logistics, warehousing management practice, procurement management and inventory control, logistics laws and regulations, logistics information management, customs declaration and inspection, etc.

9. Computer application technology

Training objectives: to cultivate professional abilities such as computer operation and network application, web page design and production, establishment and management of local area network, and information processing. , and can be engaged in computer assembly and maintenance, office automation, network establishment and management, e-commerce website development, graphic image processing, industrial product design, game planning and development.

Main courses: basic culture course, programming, database, image processing, dynamic and static web design, engineering drawing, network construction and management, network technology, e-commerce technology, 2D and 3D animation production, industrial product design, game planning and development, pixel painting, etc.

10. Electronic information engineering technology

Training goal: to train high-quality and high-skilled professionals with solid theoretical knowledge, professional operation skills, certain design ability, certain professional knowledge, good professional ethics and strong professional practice ability. Engaged in production management, quality management and process management of electronic information enterprises, production, design, testing, maintenance and sales of electronic information products.

Main courses: basic education, analog electronic circuit, digital electronic circuit, electronic CAD, electronic measurement technology, programmable controller (PLC), principle and application of single chip microcomputer, PROTEL, TV technology, frequency conversion technology, sensor technology, industrial product design, etc.

1 1. E-commerce

Training goal: to train high-quality and high-skilled professionals with knowledge of e-commerce operation, basic skills of this major, good professional ethics and strong professional practice ability. Can be engaged in business information management, business operation, network marketing planning, website construction and daily maintenance, e-commerce platform operation and customer consulting services.

Main courses: basic culture course, basic accounting, e-commerce practice, online shop product photography, online shop practice, graphic design, web design, practical network technology, database technology, animation design, dynamic website development, Java, online marketing and planning, e-commerce website construction, etc. 1. Tourism Foreign Languages (Tourism Japanese Direction)

Training goal: to train applied talents with solid Japanese foundation and strong oral Japanese application ability who are engaged in service and management in foreign-related departments such as tourism.

Main courses: basic culture course, computer application foundation, Japanese intensive reading, Japanese extensive reading, catering service and management, tour guide service skills, tourism introduction, marketing, etc.

2. Tourism Foreign Languages (Tourism English Direction)

Training goal: to train applied talents who are engaged in service and management in foreign-related departments such as tourism and have solid oral English application ability.

Main courses: basic culture course, computer application foundation, spoken English, English intensive reading, introduction to tourism, catering service and management, marketing, tour guide service skills, etc.

3. Hotel service and management (hotel management direction)

Training goal: to train applied talents who master the basic knowledge and skilled professional skills of this major and engage in front-line service and management of various hotels.

Main courses: basic culture course, computer application foundation, catering service and management, room service and management, spoken English, Japanese, hotel management, public relations etiquette, etc.

4. Tourism service and management (direction of tour guide service)

Training goal: to train applied talents with professional knowledge and practical operation ability in tourism management, who can be engaged in the management of tour guides and travel agencies or the service and management of hotels and restaurants.

Main courses: basic cultural courses, computer application, tour guide basics, tour guide service skills, introduction to tourism, tourism geography, travel agency management, tourism English, hotel management, etc.

5. Cooking in China

Training goal: to train applied talents who master cooking knowledge and skills and engage in Chinese and western food cooking and management, nutrition and health care.

Main courses: basic cultural courses, computer application, red case operation, white case operation, food carving, western cooking, food nutrition, health care, catering management, etc.

6. Hairdressing and image design

Training goal: to train applied talents with solid professional basic theory and skills who can engage in front-line service and management in beauty salons, image design rooms, hotels and other hotels.

Main courses: basic culture course, computer application foundation, hairdressing, beauty, hairdressing styling, beauty styling, cosmetic chemistry, public relations, public relations etiquette, marketing, etc.

7. Hotel service and management (aviation foreign affairs direction)

Training goal: to train applied talents with solid professional theory and skills, certain foreign affairs knowledge and ability, and be able to engage in aviation ground handling, hotel service and management.

Main courses: basic cultural courses, computer application, English listening and speaking, business Japanese, air transportation geography, public relations, public relations etiquette, catering service and management, hotel management, physical training, etc.