What should be done in rural tourism 4.0 era?

1. The importance of site selection

1. Good site selection is an important part of the success of rural tourism

First of all, it is a permanent Once the project is completed, failure in site selection will make the entire project operation very passive. Secondly, site selection will affect investment needs, customer source markets, payback returns, and project sustainability. For rural residential construction, site selection will have an important impact on the project's competitive advantage.

2. Good site selection is the natural attraction of rural tourism

Rural residence construction should be adapted to local conditions and follow the trend. In layman's terms, it must conform to the temperament of the site. Site selection determines the positioning of rural residence type. A good site selection, unique and unreplicable cultural or natural landscape, will form a natural advantage and attract tourists.

3. Good site selection is a booster for the development of the tourism industry

Site selection is the foundation and prerequisite for the construction of rural housing projects. Site selection is the beginning of the construction, operation and operation of the project. Good site selection can make operations more efficient, reduce pressure on investors and operators, and promote healthy project operations.

2. Key factors in site selection

1. Tourism resources

High-quality tourism resources are an important factor in site selection and can serve as a link between surrounding areas and other regional ties. High-quality tourism resources should have a beautiful natural ecological environment, preserve distinctive rural features, and have a certain rural appeal to urban residents in the region.

2. Market location

A good market location is the basic guarantee of customer sources. The location selection should be based on the economic development level of the surrounding areas, the population density and level of the surrounding areas, and the ability to No matter what level of consumption is achieved, areas with good economic foundation, large population density and strong consumption power will naturally have relatively high demand for rural leisure vacations, thus ensuring the source of tourists.

3. Traffic conditions

Good traffic conditions are a necessary choice for site selection. Choose an area within a one-hour travel circle on the outskirts of a big city or near a scenic spot, with convenient transportation and accessible roads, where the surrounding residents have good spending power and there is a strong demand for rural leisure vacations. Transportation accessibility is an important factor in the selection of target customer groups. No matter how rich a project's resources are, if access is very difficult, its operation and development will be hindered.

4. Moderately available space

Moderately available space is a necessary condition for site selection. The rural housing projects covered in this article specifically refer to idle rural houses or renovation of old houses, and do not include the traditional real estate development model of large-scale demolition and large-scale construction. This type of site selection should have a certain courtyard that can be developed and utilized, and the lease period should be as long as possible, ten to twenty years. It would be better if it is surrounded by a certain amount of farmland, woodland, mountain fields, and water surfaces.

5. Infrastructure

Infrastructure conditions are an important aspect of site selection. The site should have relatively complete water, electricity, gas, sewage, network and surrounding public transportation infrastructure, garbage can be transferred and processed nearby, and the surrounding landscape should be beautiful.

6. Government policies

Government policies are the key guarantee for site selection. The support and recognition of the project from the local government is the guarantee for the continued and steady advancement of the project. The local government has a clear positioning of the tourism industry, actively demonstrates and leads the development of tourism rural construction projects, and provides preferential policies, which will help the project proceed smoothly.

7. Natural features

The choice of the surrounding natural environment is a consideration in site selection and construction. It has a good natural environment, rich natural resources, and well-preserved natural features with a little modification. , it can attract people from big cities to drive there. The uniqueness and innateness of natural attributes are irreplaceable advantages, and site selection should focus on such areas.

8. Cultural characteristics

Cultural attributes are an irreplaceable symbol of the location. A place's water and soil nurtures a culture, and different regions will form different cultural attributes. Regions with representative, unique, and exclusive cultural characteristics are important factors to consider in site selection.