Traditional Culture Encyclopedia - Travel guide - Professional code of tourism management
Professional code of tourism management
Training objectives
This major is trained to meet the needs of modern tourism development, with certain basic knowledge of tourism management and service, high practical skills, good communication skills and professional foreign language expression skills, strong sense of innovation and entrepreneurial spirit.
High-quality, high-skilled and applied talents with comprehensive development capabilities such as tour guide service, travel agency operation and management, scenic spot explanation service and management, tourist hotel service and management, tea sales and management, and tourism administrative department management.
main course
Introduction to tourism, management principles, image building and self-presentation, social etiquette, communication skills, career planning, tourism laws and regulations, tourism psychological practice, tour guide business, tour operators, scenic spot management, tea art, flower arrangement art, lobby and guest room management, catering service and management, banquet design, tour guide English, hotel situational English, tourism e-commerce, etc.
Training facilities
At present, the tourism management major has formed a perfect two-dimensional and three-level practical teaching system, including the school-enterprise cooperation demonstration base of the National Tourism Administration and the fully functional on-campus internship training room. Through cognitive practice, on-the-job practice and on-the-job practice, the practical skills and comprehensive quality have been continuously improved, and students majoring in tourism management have made outstanding achievements in skills competition, innovation and entrepreneurship, employment and social services, which have been well received by all walks of life.
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