Introduction of Tourism Management Major in Guangxi Normal University for Nationalities?

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A Brief Introduction of Tourism Management Major in Guangxi Normal University for Nationalities

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tourism management

Level: undergraduate course

Degree awarded: Bachelor of Management

Training objective: to cultivate high-quality applied tourism talents with high humanistic quality, broad international vision, familiarity with the principles, policies and regulations of China's tourism development, certain basic theories of tourism service and management, and solid professional skills (tour guide service, tourism planning and mapping, tourism marketing planning, hotel lobby, guest room, catering service skills, etc.). ), as well as strong foreign language expression ability, problem analysis and solution ability, innovation and entrepreneurship ability.

Professional features: This major is a key discipline (training) and master's degree construction major in Guangxi, and it is a provincial-level first-class undergraduate major. The virtual simulation experimental teaching center of tourism management at autonomous region level and Guangxi cultural tourism research base have been built. The "Experimental Class for Training Grass-roots Cadres of Hotel Management" jointly organized with five-star hotels is a model of innovative talent training mode in this school. According to the principle of "outstanding advantages, distinctive features and social needs", we should strengthen the integration of production and education, take employment as the guidance, take ability as the standard, and take school-enterprise cooperation as the platform to cultivate high-quality applied tourism talents. Highlight the regional characteristics of ethnic groups, strengthen international cooperation and carry out exchange projects with Thai universities.

Main courses: tourism resources, tourism economics, tourism marketing, tourism reception management, tourism planning and development, tourism planning, tour guide business, tourism e-commerce, introduction to modern hotel management, hotel lobby management, hotel room management, hotel catering management, etc.

Employment orientation: engaged in service and management, e-commerce, marketing planning, etc. In tourism government departments, travel agencies, tourist attractions, high-star hotels or comprehensive commercial enterprises involved in tourism and hotel business.

Brief introduction of Guangxi Normal University for Nationalities: Tourism management has been announced. For more information about Guangxi Normal University, please pay attention to the page of Guangxi Normal University.

Related reading: Introduction of Guangxi Normal University for Nationalities.

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