Interpretation of intermediary terms in sports tourism market

Sports tourism market intermediary refers to the institutions or departments that provide various services for sports tourism commodity trading.

First, the sports tourism market intermediaries

1, travel agency:

They are one of the important intermediaries in the sports tourism market. They are responsible for planning and organizing various sports tourism routes and activities, and providing professional itinerary and tour guide services for tourists. Travel agencies cooperate with all kinds of sports event organizers and scenic spot managers to integrate different sports resources and tourism resources and provide more diversified sports tourism products for tourists.

2. Sports event management company:

Such intermediaries are responsible for planning and organizing various sports events and activities. They have the professional ability of event management and operation, and can provide comprehensive planning, organization, management and marketing services for various sports events. The existence of sports event management companies can promote the standardization and specialization of sports events and improve the appreciation and influence of sports events.

3. Sports Tour Guide Service Company:

This kind of intermediary agencies provide professional sports tour guide services for tourists. They have a professional tour guide team, rich sports knowledge and travel experience, and can provide personalized itinerary planning and tour guide services for tourists. At the same time, they will also provide relevant safety and risk management services for tourists to ensure the safety and satisfaction of tourists.

Second, the content of intermediary work in sports tourism market

They need to provide all-round services for tourists, including itinerary, tour guide service, hotel reservation, air ticket purchase and so on. In addition, they also need to cooperate with various sports event organizers and scenic spot managers to plan and organize various sports events and activities to meet the needs of tourists.

At the same time, they also need to ensure the safety and risk control of tourists and ensure the safety and comfort of tourists.

Characteristics and functions of intermediary in sports tourism market;

1, function

First of all, they need to have a deep understanding of sports and tourism, and can provide professional advice and guidance for tourists. Secondly, they need to have a high degree of organizational management ability and be able to plan and organize various large-scale sports events and activities. Finally, they need to have rich industry experience and resources to provide better services for tourists.

Step 2 use

First of all, they can provide professional services and guidance for tourists to help them better understand and participate in sports tourism activities. Secondly, they can provide organizational and management support for various sports events and activities, and improve the quality and efficiency of events and activities. Finally, it provides impetus for the development of sports tourism market and promotes the development and perfection of the market.