Traditional Culture Encyclopedia - Travel guide - Who is known as a pioneer in tourism?

Who is known as a pioneer in tourism?

Xu Xiake. Xu Xiake, a strange man through the ages, is highly praised as the "Sage of Travel" and is a veritable pioneer of China's tourism industry. Xu Xiake (January 5, 1587 - 1641), named Hongzu, courtesy name Zhenzhi, and Xiake, was a native of Nanyangxi Village, Mazhen Town, Jiangyin County (now Nanyangxi Village, Xuxiake Town, Jiangyin City, Jiangsu Province).