Comments on outwitting Huashan Mountain

In fact, I saw this film when I was a child, but the angle is different from now. Last time the company organized everyone to watch this film, I missed it because I had to take part in the competition of China Journalists Association. Later, I was busy, and I didn't see this film until last night.

This film tells the story of 1949, when the Kuomintang was defeated, the remnants of Hu Zongnan fled to Huashan, and the People's Liberation Army was about to seize Huashan in order to completely liberate the northwest. However, Huashan has been the only way since ancient times, and the Kuomintang occupied it. When the enemy is strong and we are weak, the reconnaissance troops of the People's Liberation Army take the form of outwitting, with less winning more.

After watching this movie, I think, on the whole, this war is a typical psychological war, strategic war and intellectual war.

Below, I summed up the reasons for the failure of the Kuomintang and the success of the People's Liberation Army, and combined with the development of modern enterprises to talk about my feelings:

First, the reasons for the failure of the Kuomintang are as follows:

A decision-maker can't see the situation clearly, doesn't listen to advice and is blindly optimistic.

There are several plots in the film that reflect this aspect: First, after Fang occupied Huashan, his aides thought that it was not the best policy to stay in Huashan and wait for Hu Bu to counterattack, but Fang thought that Hu Bu would definitely come back and the situation was good; Second, after Fang was promoted to commander by Hu Zongnan, a celebration was held. All reflect this.

Second, there is no good strategic deployment.

The rest of the Kuomintang occupied Huashan and waited for Hu Bu to come back, but there was not enough food and grass to support it, which became a taboo for military strategists. On the other hand, trusting the rumor that "there is a road to Huashan since ancient times" and failing to fully understand the surrounding environment is the main reason for the defeat.

Third, I don't pay attention to details and don't maintain enough professional sensitivity.

When deploying troops to guard the North Peak, you must never blindly trust the North Peak. At that time, the soldiers were ordered to guard the North Peak. When the scouts occupied Beifeng, the gunfire rang twice in a row, which did not attract enough attention from the decision-makers and accelerated the rout.

Fourth, there is no post responsibility.

Neither the soldiers guarding the mountain nor the people standing guard performed their duties effectively. After the leader went to the headquarters to attend the celebration, he fell asleep instead of being extra vigilant, which led to the loss of the opportunity to recover.

Five unpopular

The looting of the Kuomintang led to the loss of popular support, which was another major reason for the failure.

Through movies, it is connected with the modern business world. Isn't the failure of the Kuomintang the failure of modern companies? Due to the inability to calmly analyze the situation, improper strategic deployment leads to destruction, such as the famous giant group; Due to the lack of attention to details, poor product quality, lack of attention to the problems found and timely treatment, resulting in the loss of consumer groups, such companies abound.

Second, at the same time, I also summed up the reasons for the success of the PLA. Combining the present situation of modern enterprises and our company, I have the following views:

1. Fully investigate and understand beforehand, so as to be aware of it.

In the film, the PLA fully understood the enemy's firepower, layout and terrain before the attack, which was the first step to outsmart Huashan.

I think this applies to market development and business execution. When exploring new markets, we usually need to fully investigate and understand the market environment and demand. When carrying out business, we also need to understand the project, evaluate risks and find ways. Investigation and understanding is the first step to success. The development of the company's regional market and the success of large-scale projects all reflect this point.

Second, know how to make good use of people and find the right people to do the right things.

This is reflected in the film, such as looking for evergreen forest to lead the way, and letting evergreen forest inform the big troops after winning Xifeng.

Hongta group once made an advertisement called "The Peak", which was rated as the best advertisement in China. Mount Everest, once climbed, who is the tallest? People first, people-oriented, and the talent strategy is vividly displayed. What is the biggest bottleneck encountered by modern enterprises? It is a talent bottleneck. Enterprises should understand everyone's characteristics and then arrange suitable jobs in order to give full play to the maximum value of talents. "A thousand Li Ma Duo, less Bole". The key to talent lies in discovery, and there are many ways to find it. In the film, Chang's discovery is due to the recommendation of a fellow villager. In reality, take our company as an example. Recommendation is only one aspect. The company also discovers talents through speeches, writing, examinations and other forms and ways, so as to make the best use of talents.

Teamwork, mutual encouragement and help, never give up.

Encourage each other when going up the mountain. After Comrade Wang fell through the tiger's mouth, the team stuck by him and reminded each other when there was danger.

This is especially important in modern times. Whether it is the whole company or a project, it emphasizes the spirit of teamwork, not individual heroism. Policymakers should have their own positions, but they should also be good at adopting other people's opinions. "A famous gentleman is a wise general, so he moves to win people." Only with the concerted efforts of Qi Xin, can we complete the work well and promote the development of the company.

In our company, a large-scale project is often not completed by one department independently. Sometimes, there are business such as report audit, engineering audit, management consulting and asset evaluation in a project at the same time, but no matter which department mainly undertakes such business, all departments have achieved good cooperation and learned from each other's strengths. In the team, some people will inevitably have shortcomings and sometimes make such mistakes, but the company did not abandon them, but constantly helped them to correct and improve, and finally realized the * * * development of talents and the company, which is also an important reason for the development of our company today.

Fourth, treat people (customers) as relatives and treat others with sincerity.

After finding Chang's home, it was a thunderstorm night, and the roof leaked. The scouts patched the roof with quilts. Scout's behavior touched Chang's relatives and paved the way for Chang to lead the way later.

In the modern business world, ordinary people refer to our customers. In terms of service, we should treat customers sincerely and put ourselves in their shoes in order to win customers' returns. The company has improved employees' service attitude many times, cultivated employees' service consciousness and service concept, and emphasized that "customers are close relatives and friends", which embodies this point.

Pay attention to details, grasp psychology, publicize in time, and appeal to your heart.

During the reconnaissance, we found that the people take food as the most important thing, pay attention to details, eliminate the people's wariness, grasp the people's desire for stability and peace, and publicize in time, thus gaining important clues on the way up the mountain. After going down the mountain, we also adopted psychological tactics when persuading Kuomintang soldiers to surrender, and achieved the goal of defeating the enemy without fighting. Especially when Chang came to the foot of the mountain with scouts, Liu's words of revenge for Chang's father made Chang increase his horsepower, and after rubbing on the collar of the mountain for two or three times without hesitation, he completely grasped the psychology of the characters.

In the modern business circle, products, services and images should pay attention to details, and psychological tactics are also very important in the development of a company. Only by grasping the psychology of customers can we sell the products; Only by grasping the opponent's psychology can we win the negotiation; Only by grasping the psychological ability of competitors can we be in an invincible position in the market.

Pay attention to details in service. Good companies usually pay great attention to details. From project negotiation to project completion and follow-up service, their services are meticulous and thoughtful. Our company should say that it has done a good job in this respect. The customer service department has made a lot of efforts in this regard, but the employees need to be further strengthened.

After paying attention to details and winning the initial trust of customers, it is followed by a publicity problem, that is, a marketing problem. When promoting sales, it is important to see what customers need now and in the future. After analyzing the needs of customers, it is important to publicize what they may need and what they need, and to grasp the psychology of customers. This will be a successful marketing. Then through our service and product quality, we can establish a good reputation among customers and achieve our goal through mutual promotion among customers. The success of XXX project has opened up a big market, relying on the reputation of our product quality and service quality in the industry and the mutual promotion between customers.

Six were born after death.

Crossing the tiger's mouth, I met a cliff. When the scout crossed the cliff by leaning against the tree on the opposite cliff and the rope in his hand, the tree fell off the cliff, and the scout had no way to escape, which led to various subsequent behaviors.

At the critical moment, you can't leave yourself a retreat. People are witty. Once you know that you have no way out, you will try your best to achieve your goal, and so will the company. In our company, the development of every regional market and the appointment of every large-scale project reflect this point.

Dare to try and explore.

This is fully reflected when going up the mountain, crossing the tiger's mouth, winning more with less and going deep into the enemy's hinterland.

This is especially applicable to the development of the modern market, and it is necessary to do things that ordinary people think impossible and dare not do. There are only unexpected things in the world, and nothing is impossible. It's only a matter of time. Like our company, from the initial few people to hundreds of people now, the business has gone hand in hand from the initial agency bookkeeping to several major sectors now, from unknown small companies to top 100 industries, all of which are the results of daring to try and explore.

Pay attention to strategy, be good at strategic deployment, and be disciplined. The management dares to take responsibility and make decisions at critical moments, remain calm in times of crisis, and be able to understand the situation clearly and calmly.

After going up the mountain, when time did not allow the scouts to return to inform the large troops, Liu made a decisive decision, made careful arrangements, fully divided the work, and made clear the matters needing attention. After winning the northern peak and the western peak, he was able to keep a clear head, calmly understand the situation, and often inform the big troops, which reflected this.

There is a saying in Sun Tzu's Art of War: "The victorious soldiers win first and then fight, and the defeated soldiers win first and then fight." Winning a soldier means winning a division, and winning a second victory depends on strategy, planning and planning, that is, winning a division first plans and then fights. Sun Tzu told us to make a good strategy first. What modern enterprises lack is not capital or technology, but strategy. What the leaders of corresponding enterprises lack is not knowledge, experience and ability, but strategic awareness, strategic thinking and strategic operation ability. With the intensification of competition, making a strategy has become an important issue. Strategy has four words in history: war strategy, referred to as strategy, specifically, the strategy to guide war.

Here is an example. It's about two businessmen going to a place to inspect resources. When they were walking, they met a bear in front. A businessman took out a sports shoe from his bag, and another businessman asked, "Why do you want to change shoes?" Can you run past this bear? The businessman replied, "I can't outrun the bear, but I can outrun you." "This is a strategic issue.

Panasonic is also a good example. 2 1 In the middle of the century, Panasonic made a strategic plan, which took 250 years. Now Panasonic has been gone for several twenty-five years, and it has great vitality, with an annual output value of 10 billion. Today's enterprises should also have a long-term strategic plan, if not, they will fall behind in less than five years.

Policymakers can't manage enterprises by being smart and understanding. It is important to study the general trend of market development and the internal characteristics and laws of enterprises. Rely on strategic transformation, from localization to internationalization. Today's era is an era of globalization. You have me and I have you. For example, rising oil prices will affect the imports of the United States, the exports of China, and enterprises in many places. This will not be unaffected because the enterprise is small, just like walking on the beach, the waves come, others' feet are wet, and they can't hide themselves.

In this regard, our company should do a good job. The reason why the company has developed to this day is because of good strategic deployment, and senior decision makers have played a vital role. After making some achievements in the province, the company adjusted its strategy in time, began to develop into the market outside the province, took the road of horizontal alliance and gradually became bigger and stronger. Strict organizational discipline, the company's employees can fight according to the prior deployment, which is another factor of success.

With nine grateful hearts

If people were not grateful, the PLA would not find the way up the mountain so soon. Now the company is the same. If the company is grateful to its customers, it will provide better service. If the company is grateful to its employees, it will care more about them and help them grow. Whether customers are grateful to employees or to the company, they will bring more business, thus promoting the development of the company; Employees who are grateful to the company will work harder, repay customers with better work quality and service quality, regard the company's career as their own and win glory for the company. It is precisely because of this that the company has today's glory.