How to Develop Leisure Fashion Tourism Culture

According to our research on the current tourism market, the following sectors are the fastest growing areas in recent years: rural leisure, sports leisure, spa and water leisure, hot springs, conference leisure, rural leisure and so on. We believe that we should vigorously study the product form, industrial characteristics and development model of leisure tourism to guide the adjustment of tourism industry and the upgrading of tourism industry system.

1) hydrophilic leisure

Shanshui Bar: Shanshui Bar is a leisure way to bring the most fashionable bar consumption in the city into the rural natural landscape, and it is also the fastest-growing landscape leisure lifestyle.

Drifting: Drifting is the fastest-growing leisure product in recent years. Take Jiuwanxi drifting scenic spot near the Three Gorges of the Yangtze River as an example. Last year, the total number of drifters in this scenic spot reached 6.5438+0.5 million, and 6.5438+0.5 million was originally their 20-year growth target and the number of people capped. Unexpectedly, it reached 6.5438+0.5 million people in one breath after only three years of development. It can be seen that drifting is the most sought after leisure way in today's market.

Hot spring: Hot spring leisure, in the current diversified leisure industry in China, has become a leader in leisure and promoted the all-round development of regional leisure tourism. Hot spring tourism in China is in the development period of transition from recuperation to mass leisure and health preservation.

Mountain spring: mountain spring leisure, mountain spring and hydrophilic mountain spring bathing, which we call the cold spring bathing mode. Mountain spring leisure is the most aura and popular way of landscape leisure.

Hydrophilic paradise: Hydrophilic theme sports paradise is the most important leisure way in water entertainment, which is favored by the youth market.

2) Country sports and leisure

Sand skiing, grass skiing and slides: Sand skiing in the desert, grass skiing on the hillside and fast slides in theme parks are all very exciting and interesting ways of rural sports and leisure.

Cross-country and large-scale mechanical amusement: orienteering and large-scale mechanical amusement are also the main leisure ways in rural sports and leisure, among which orienteering is especially popular in the student market.

Picobo and Radium War: Picobo and Radium War and other field games are the favorite rural sports and leisure ways in the youth market, and also the amusement items sought after by the enterprise team market.

Campsite: Campsite with RV, tent and sleeping bag as the main camping methods is a popular rural sports and leisure way in the market at present.

3) ecological bathing-ecological leisure based on ecological environment

Forest Bath-Oxygen Bar: The forest oxygen bar adheres to the ecological leisure concept of "original flavor, returning to nature", based on forests, clear springs, rocks, streams and waterfalls, featuring high content of negative oxygen ions in forest air and plant essence that is extremely beneficial to human health, supplemented by various simple leisure facilities consistent with the environmental style, and skillfully integrates sports, fitness, leisure tourism and natural landscape, emphasizing

Forest fog bath: Forest fog bath is a leisure way of forest bath that pursues hazy feeling and quiet atmosphere.

Outdoor wind-forest soup bath: Japan's hot spring culture is world-famous. They call the bathhouse "wind-wind", and outdoor wind-wind is a fashionable bathing method, which can be soaked in the forest.

Eco-books and bars: Eco-books and bars are reading and tasting in the natural landscape and pursuing a kind of static leisure in the natural landscape.

Tree house survival: an ecological accommodation mode based on tree houses and forest wooden houses is also an ecological leisure product based on the ecological environment. This fashionable ecological leisure way has gradually spread from Europe, America, Africa and other places to scenic spots with good ecological environment in China.

Physical examination and fitness exercise: Physical examination and fitness exercise under the ecological environment is also a new popular ecological leisure way, pursuing the concept of rehabilitation under the ecological environment.

4) Health and leisure

There are many transformation modes of health and leisure, such as health and leisure mode combined with catering, health and leisure mode combined with exercise, health and leisure mode combined with bathing, health and leisure mode combined with rehabilitation and so on.

5) Rural live drama

Rural live drama is to carry out drama performance activities in rural areas; Take the landscape as the stage, use live props to attract the audience and tourists to participate, move the drama stage into the scenic spot landscape, and at the same time turn the drama performance into a leisure tourism activity in which tourists participate. At present, the more successful rural drama is Impression of Third Sister Liu by Yangshuo, Guilin.

6) country leisure

The combination of tourism and new rural construction not only enriches the way of new rural construction, but also brings new rural leisure places for urban residents. The new rural construction combined with tourism emphasizes characteristic and participatory farmhouse leisure.

7) Leisure shopping malls

Leisure MALL is a super leisure shopping mall, which rose in the United States in the early 1950s. Now it is widely spread in Europe, America, Japan, Southeast Asia and all over the world. It is defined as a comprehensive commercial aggregate with large-scale retail industry as the main body, many specialty stores as the auxiliary format and multi-functional commercial service facilities. With the accelerated pace of life, holiday leisure shopping has become the mainstream lifestyle, and leisure shopping center has become a popular fashion leisure way in China. I hope it helps you!