Traditional Culture Encyclopedia - Travel guide - What types of tourists are there?
What types of tourists are there?
Sightseeing tourists: Sightseeing tourists are the oldest, most common and most basic types of tourists in the world, and also the main purpose of sightseeing abroad, which can integrate shopping, entertainment, investigation and official business. Its characteristics are: I hope that by watching and visiting foreign natural and cultural landscapes, I can increase my knowledge, broaden my horizons, cultivate my sentiments, and gain new, strange, different, beautiful and special feelings; Short stay in tourist destinations, low revisit rate, low cost, and sensitive to the characteristics and prices of tourist attractions.
Leisure tourists: Leisure tourists mainly want to relax and enjoy the pleasure brought by temporary changes in the environment. Because leisure tourism can adjust people's life rhythm and get rid of the troubles caused by daily intense work, such tourists are increasing day by day. Among all tourists in developed countries, leisure tourists account for the largest proportion. Its characteristics are: pursuing entertainment, participation, recreation, excitement and enjoyment; Sensitive to the quality, safety and price of tourism products; Going out has a strong seasonality, and it is almost the best season to choose a tourist destination, using paid holidays to travel; There is great freedom in choosing tourist destinations and modes; The revisit rate is high and the tour stay time is long.
Business tourists: Business tourists are tourists who take trade cooperation, business negotiations, attending conferences, holding exhibitions and scientific and cultural exchanges as their main purposes, and carry out sightseeing and other activities on the premise of completing official duties. Its characteristics are: it has a certain status and requires higher quality of tourism products and services; The expenses are mainly paid by the group at public expense, with strong ability to pay, low price sensitivity and high consumption; Because of official business, there are not many choices for travel destinations and travel time. Generally, the nearest short distance and short time are the most. The number of people is relatively small, but the number of trips is more and the seasonality is not strong.
Personal and family business tourists: The needs of these tourists are more complicated. As far as demand is concerned, they are different from entertainment type and official type, but they have some characteristics of both. For example, in terms of travel time, although many people use paid holidays to visit relatives and friends, a considerable number of people choose traditional holidays to go out to visit relatives, and the traditional holidays in different countries are not uniform. In addition, many family and personal affairs, such as attending the wedding and the opening ceremony, are very tight. Therefore, its overall characteristics are: the seasonal difference of travel; Sensitive to tourism prices; There is no freedom to choose a tourist destination.
Medical health tourism: Medical health tourism mainly includes convalescent tourism, leisure vacation tourism, hot spring tourism, forest tourism, sports health tourism, Qigong special tourism and other forms. The main purpose of medical care tourists is to treat some chronic diseases and eliminate daily work fatigue by participating in tourism activities that are beneficial to physical and mental health. Its characteristics are: higher income and more leisure time; A strong desire to stay healthy or restore health; Sensitive to health care, entertainment and medical functions in tourism projects; The proportion of middle-aged and elderly people is large and the stay time is long; There are many close tourists.
Cultural knowledge-based tourists: Cultural knowledge-based tourism is a form of tourism aimed at observing society, experiencing national folk customs, enriching historical and cultural accumulation and increasing knowledge. The main purpose of cultural knowledge tourists is to achieve positive rest and entertainment through cultural knowledge tourism, and at the same time gain enlightenment and enrichment of knowledge. Its characteristics are: high cultural literacy and strong thirst for knowledge; Have a certain specialty or special interest, be willing to learn and communicate with others; The cultural knowledge base of tour guides is highly required, and they are sensitive to the thoroughness of itinerary and the scientific nature of tourist routes.
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