What are the policy bottlenecks in China's tourism development?

First, there is a lack of a set of tourism industry policies.

Generally speaking, at present, the State Council has issued three major industrial policies: one is the automobile industry policy; The second is the water conservancy industry policy; The third is the electronic information industry policy. Although the local government has issued some policies to develop tourism in this area and the state has formulated some related policies, China has not yet issued a set of policies on tourism. The results of questionnaire survey and interview show that the voice of tourism industry policy is getting louder and louder.

Second, the quality of tourism education is difficult to guarantee.

In terms of the supply of human resources in the tourism industry, although China's tourism education is developing rapidly at present, compared with the growing market demand, the quality of tourism education is difficult to guarantee. As far as the current situation is concerned, China still lacks a unified national training plan and a set of effective management methods. The training systems of various types and levels are seriously divided and have many loopholes, which makes it difficult to truly achieve the fundamental purpose of tourism education.

Third, the formulation and implementation of fiscal policy are out of line.

In the fiscal policy of tourism industry, because tourism industry is a capital-intensive economic industry, in the process of its development and growth, the construction of tourism infrastructure and tourism service facilities needs a lot of capital investment, and the lack of funds has always been a stumbling block to the rapid development of China's tourism industry. Although China has a series of investment support policies, such as preferential land policy, preferential tax policy, foreign exchange policy (including the freedom to remit profits and wages earned by foreign businessmen), corresponding financial policy support and necessary financial support, the implementation of tourism is often divorced from policies, and there is a lack of targeted national tourism investment policy, and the policy form is relatively simple. In addition, there are obstacles in market access, transparency and national treatment.

Fourth, there is a lack of administrative supervision and legal supervision to regulate market players.

In terms of tourism-related laws, the lack of strong legal support for tourism management agencies to exercise their functions and powers has always been a bottleneck restricting the development of China's tourism industry to meet international standards. From a nationwide perspective, there is only one special national tourism law promulgated and implemented in the State Council, which is far from meeting the actual needs. From the local point of view, some laws and regulations related to tourism formulated by various localities are often mixed with the management contents of other industries, and there are few special laws and regulations that reflect tourism management unilaterally as a whole. Due to the lack of behavior regulation and legal regulation to regulate market actors, management departments have no evidence to follow when managing industry actors.

Fifth, the destination promotion is weaker than the famous destinations in East Asia and the Pacific.

In the promotion of tourist destinations, the shortage of tourism development funds has been a prominent problem that has plagued the development of tourism in China for many years. At present, although the system of collecting airport fees (tourism development fund) has been established, the problem of insufficient funds has not been fundamentally solved because of the small number and single source of funds. The shortage of tourism development fund directly leads to the shortage of publicity expenses. China's international marketing expenses are USD 7 7- 10/00000, and overseas offices 15. Compared with the famous destinations in East Asia and the Pacific, our propaganda investment is too little. In addition, we are also weaker than the famous destinations in East Asia and the Pacific.

6. Neglect the cultivation of inbound tourism market.

In terms of expanding inbound tourism policy, the process of China's tourism development is to develop inbound tourism first. After the mid-1980s, domestic tourism began to rise gradually. Since the 1990s, outbound tourism has gradually emerged. Generally speaking, the outbound tourism market is basically formed except for some policy factors. Therefore, the cultivation of inbound tourism market has been relatively neglected, mainly in two aspects:

On the one hand, it is a visa issue. Due to special political reasons, the visa procedures between China and most major countries of origin are extremely complicated, and the processing and approval time is also long. Moreover, in the short term, it is impossible to implement the visa-free system as between EU member States. However, foreign tourists who pursue the efficiency of tourism experience generally don't spend too much time on visas, and this contradiction can easily divert some tourists to other countries.

On the other hand, the opening of aviation. There is a saying that an open country should have an open sky, but the national aviation authority believes that the opening of the sky involves the issue of national sovereignty, and once it involves the issue of national sovereignty, it is impossible to talk about it. In addition, there are gaps in some international routes and destinations, which can become potential tourist markets in China. For example, there is no direct air route between China and some countries and regions such as South America, which seriously restricts the development of inbound tourism in China.