Traditional Culture Encyclopedia - Travel guide - Trends and opportunities of tourism development
Trends and opportunities of tourism development
As the epidemic situation in Wuhan and Hubei provinces tends to be stable, people's impulse to travel is increasing. However, how to start and operate the tourism market after the epidemic, because the epidemic caused a decline in passenger flow, how to recover? Tourism is under great pressure. How to get rid of the predicament in the post-epidemic era is the real concern of the government and enterprises. After the epidemic situation stabilized, all scenic spots took measures to limit the flow, but they were basically unable to travel with groups or large conferences. Go on road trip has become the main mode of tourism, although go on road trip can achieve safe travel. However, the problems brought by road trip will also increase. Whether the parking lot, catering and accommodation facilities in the scenic spot can meet the growing demand of go on road trip tourists, because how to solve the contradiction between supply and demand in go on road trip is a huge problem for every tourist.
Just after the May Day holiday, self-driving Zhou Bianyou has become the main mode of travel. The epidemic situation in Zhou Bianyou shows that after the epidemic is isolated, people urgently need to go out and embrace nature. Hubei province can still travel abroad during the year, but the requirements vary from place to place. Some provinces need to produce health codes, some provinces need to provide nucleic acid test reports, and some areas directly require isolation 14 days. It is understood that some neighboring provinces in Hubei Province are relatively friendly to Hubei people at present, and only need to show their health codes.
Can rafting become a popular route in the coming summer vacation? I can only look forward to the final results of Hubei and Wuhan. If we can restart the tourism market in Hubei Province and Wuhan City, will there be any hot scenes in the past? However, COVID-19 virus has not been completely eliminated, and it may resurface at any time. Large-scale crowd gathering is definitely not allowed. At least until the end of 65438+February, the current limiting, temperature measuring and code scanning used in various places will continue to exist. Inconvenient accommodation outside is also an important factor that seriously affects tourism, so most people should choose scenic spots that take a day's drive back and forth this year.
Judging from the current situation, it is definitely impossible to travel abroad in 2-3 years. Even if the epidemic situation abroad is well controlled, China can develop a vaccine. There are still many restrictions on traveling abroad, such as signing an exemption agreement, getting vaccinated and buying high commercial insurance. The choice of destination is also extremely limited. Hong Kong and Taiwan provinces can't travel now, and Macao is the only place to leave the country, so there are many inspections to be done. Therefore, it is not an exaggeration to call 2000 the first year of tourist cold winter.
Global epidemic distribution
In addition to tourism resources, there is also a large section of tourism, which is a new project. There are still many projects under construction this year. If the new project is built according to the previous schedule, it will face the embarrassing situation of bankruptcy after completion. A better project can only be said to be barely maintained after opening, and whether it can meet the design flow depends on the final development trend of the epidemic. If the epidemic occurs repeatedly in the second half of 2008, the whole tourism industry will face reshuffle. Large-scale scenic spots are completely closed down, and small and medium-sized scenic spots will be liquidated by creditors because they are insolvent.
Tourism projects and beautiful countryside should belong to the tourism industry with less influence. There are three reasons: first, these projects generally exist in the form of government poverty alleviation packages and human settlements transformation; Secondly, according to relevant policies, these projects will be supported by matching funds; Third, the overall investment of these projects will not be great. This can effectively control the investment scale, make rational use of existing funds, reduce the overall investment scale through delayed construction or selective construction, and realize the preservation and appreciation of assets.
At this point, many people may have understood that tourism in the post-epidemic era needs the great wisdom and foresight of operators. Personally, I always think that the tourism industry is a low-profit, high-input and asset-oriented industry. If you want to survive in this industry, you need to constantly upgrade your thinking and understanding. It is a good thing to see that many tourism practitioners have made their fortune by online celebrities recently. Since the current situation can't meet the requirements of starting and receiving customers, it is better to choose an industry teacher close to you to save and wait for the opportunity.
Agricultural plantation
Vegetable greenhouse
Travel agencies have made changes in the post-epidemic era, so how should the post-epidemic era of scenic spots go? This year, the heavy asset operation situation of low profit and high debt faced by the scenic spot cannot be changed in the short term. Then it is necessary to make rational use of the limited resources in hand, open source and reduce expenditure. Control or even not invest; Reduce the number of activities and publicity (no activities or publicity when necessary) and maintain the personnel of the whole scenic spot; Use idle land to properly cultivate some agricultural products; Do a good job in epidemic prevention and epidemic control, and control the flow of people according to the actual situation (and the park cannot be completely closed); If there are renovation opportunities and investment plans in the early stage, you can use this opportunity to sort out the interior of the scenic spot and prepare to open the door to welcome guests after the epidemic risk is completely lifted; Packaged tours and customized tours can be launched, as long as the flow of people is well controlled, it will not cause crowds to gather; We will launch a free tour and rely on the elimination of two or three to drive the operation of the entire scenic spot.
The post-epidemic era is not only a test for scenic spots, but also a rare opportunity for investors in scenic spots. How to make good use of the epidemic era is a problem that every scenic spot investor should think deeply about. As Li Yunlong said in "Bright Sword": I don't regard breakthrough as breakthrough, I regard it as an attack, attacking the devil in front of me. Every practitioner in our tourism industry should always think about how to break the situation and highlight the encirclement of the epidemic. Through our own efforts, we can get through this difficult period and accumulate strength for the recovery of tourism after the epidemic. The recovery of tourism needs everyone to calm down and think seriously and find the most suitable solution for themselves.
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