Corporate culture of travel companies

The core of tourism enterprise competition is the cultural competition of tourism enterprises. Tourism enterprise culture has its own characteristics. The cultural construction of Chinese tourism enterprises faces the imbalance of tourism enterprise development and some misunderstandings in cultural construction. Therefore, it should be addressed Pay attention to the shaping and construction of tourism enterprise culture. From the external environment, the construction of advanced tourism enterprise culture requires a healthy, stable and orderly environment; from the inside of tourism enterprises, the construction of advanced tourism enterprise culture mainly involves the realization of ideas and ways of thinking. Updates on. In the process of economic transformation, in order to adapt to regional and global economic competition, Chinese enterprises must realize the effective transformation and adaptation of corporate culture in cross-regional and cross-cultural management, thus creating the need for corporate culture theory and practical methods. . With the increasing development of tourism industry, the impact of corporate culture on tourism management cannot be ignored.

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