Understanding and Realization of Cultural Tourism

Definition of cultural tourism: the behavioral process of realizing the purpose of perceiving, understanding and observing the specific content of human culture through tourism. Generally speaking, it refers to the tourism with the purpose of appreciating foreign traditional culture, pursuing the traces of cultural celebrities or participating in various local cultural activities. Seeking cultural enjoyment has become a fashion for tourists at present.

Cultural tourism is a term that only appeared and became popular in recent years, and it is closely related to the change of tourists' demand. Therefore, its current popular definition is "those tourism activities with human resources as the main content, including historical sites, architecture, national art and folk customs, religion, etc." Some people say that cultural tourism is a special kind of tourism, and it is a big tourism activity that integrates politics, economy, education and science and technology. To sum up, cultural tourism is a collection of tourism activities with rich cultural connotation and in-depth participation in tourism experience, with the ornamental objects and leisure and entertainment methods created by tourism operators as the consumption content.

After the concept of cultural tourism is clear, it is logical that creativity is the core of cultural tourism. The essence of creativity lies in seeking characteristics and differences, which is consistent with the essence of tourism. General tourism mainly looks for differences and characteristics from the perspective of resources. No matter whether market demand and competition are considered in the process of mining, the focus is inseparable from resources. Cultural tourism, on the other hand, got rid of the bondage of resources to a certain extent. It can be created by combining various factors, including resources, environment, market, social background and so on, that is, creativity. Without creativity, cultural tourism will lose its vitality. In fact, with the development of society, creative industries have sprung up all over the world. Among them, Britain, the United States, Japan, South Korea and other countries are more typical, and the government personally promotes creative industries. Creative industries involve a wide range of fields, including radio and television, literature and art, press and publication, printing, architectural design and many other aspects. Creative industries closely related to cultural tourism, such as performing arts and entertainment, production and sales of folk handicrafts, conferences and exhibitions, cultural festivals, etc. In this way, cultural tourism actually belongs to the category of creative industries. Creative industries are also called cultural creative industries or cultural industries. Cultural industry and tourism industry have different naming angles, so we can't talk about the differences and connections between them in general. However, cultural tourism can be classified as cultural industry. On the one hand, they all pay attention to creativity; Second, their concept is defined from the perspective of operators. Cultural industry originates from creativity and is driven by creativity and innovation, so is cultural tourism.