The significance of China-Russia mutual tourism year

Tourism year is another major theme year activity after China and Russia jointly held the National Year and the Language Year. China and Russia agreed to hold the "Russian Tourism Year" in China this year and the "China Tourism Year" in Russia next year. The opening ceremony of "Russian Tourism Year" will be held in Beijing later this month. In addition to the opening and closing ceremonies, there will be more than 200 activities, including the Tourism Cooperation Forum and the promotion of tourist attractions.

Jiang Yi pointed out that China and Russia will introduce their respective tourism resources and products by holding "Tourism Year" with each other, which will undoubtedly promote tourism cooperation between the two countries. Hosting "Tourism Year" with each other is a part of cultural exchanges between the two countries, and it can also expand exchanges in the field of service trade, thus promoting pragmatic cooperation in the economic field between the two countries.

In recent years, Sino-Russian tourism exchanges have become increasingly close, and the two countries are important tourist source countries. According to the figures provided by Russia, in 20 1 1 year, the number of Russian visitors to China reached 2.4 million, including tourists 1.5 million. More than 800,000 Russian citizens went to China, of which 235,000 were tourists.

"The number of Russian tourists visiting China is not as large as that visiting China. The problem is that Russia still has some shortcomings in the development of tourism resources and the software and hardware of tourism services. " Jiang Yi believes that Russian people know little about Russian tourism resources, and a series of tourism promotion activities during the "Tourism Year" are a great opportunity to strengthen Russian people's understanding of Russian tourism resources and increase the scale of Russian tourism to China.

Speaking of the theme year activities held by China and Russia in recent years, Jiang Yi said that these activities have enabled the two countries to have a social atmosphere of mutual understanding and mutual recognition from beginning to end, and promoted the social foundation of good neighborliness and friendship between the two sides.

He emphasized that the media can play a unique role in strengthening mutual understanding between the two countries. "By truly and comprehensively introducing their own history, culture and reality, traditional media and emerging media play an important role no less than other channels."