The tourism value of Woyang Tianjing Palace

World-class Laozi and Taoist cultural tourism resources have unique development advantages. The implementation of the "Rise of Central China" strategy and the upsurge of the revival of Chinese studies have provided the project with a once-in-a-lifetime development opportunity. The development of Laozhuang culture is a breakthrough in realizing the development of Guoyang tourism. Guoyang is the hometown of Laozi. This valuable tourism brand has infinite charm and distinctive regional characteristics. The construction of this project will promote the revitalization of Chinese studies and increase the influence of the Chinese nation around the world. The hometown of Laozi relies on the unique Taoist tourism holy land. After the completion of the 5A-level tourist attraction Tianjing Palace project, it will form a world-oriented Chinese studies research base focusing on Laozi Academy and Taoist cultural health care, a Taoist health experience destination, and a tourist resort. It is a pilgrimage destination for Taoist believers, a Taoist cultural dissemination and exhibition venue, a wetland eco-tourism destination, and a Spring and Autumn characteristic tourism destination where Laozi was born, and it will surely lead the way. The China Laozi Cultural Ecological Park has added a world-class leisure tourist attraction with unique humanistic features, featuring Taoist cultural tours, browsing of natural scenery, ecological planting, and leisure and entertainment, integrating viewing and picking, and further improving the Laozi brand It is the leading layout of cultural tourist attractions in northern Anhui and enhances the level of tourism services in northern Anhui. It is estimated that 450,000 tourists will come to visit every year, with annual net income of about 60 million yuan, investment profit rate of 19%, and investment payback period of 4 years.