How to understand that tourism is an information-intensive and information-dependent industry?

In recent years, China's outbound tourism market has developed rapidly, and many international tourism giants, including Turkish Airlines, are optimistic about the China market and make arrangements in advance. Turkish Airlines and Guangzhou Guang Zhi Travel International Travel Service signed a 20 15 global aviation resource purchase agreement in Guangzhou on the 22nd, and jointly released 20 14-20 15 winter and spring tourism products.

Zhu Shaodong, president of Guang Zhi Tourism, said that after the signing of the agreement, Guang Zhi Tourism will purchase more than 65,438+00,000 seats from Turkish Airlines in 2065,438+05, a substantial increase of 25% compared with the nearly 8,000 seats purchased in 2065,438+04. In addition to the existing destinations in Britain, Italy, France, Germany, Spain, Greece, Hungary, Switzerland, Turkey, United Arab Emirates and Iran, two South American destination countries, Brazil and Argentina, have been added, with nearly 20 destination countries; Together with Turkish Airlines' long-distance outbound products, there are nearly 40 models.

BatuKESMEN, Consul General of the Turkish Consulate General in Guangzhou, said that in the first eight months of this year, the number of tourists from China to Turkey increased by more than 40% year-on-year, showing the vitality of China's tourism market. The cooperation between Turkish Airlines and Guangzhou Travel Agency is a win-win model of tourism cooperation between Turkey and China.

According to the official data of the United Nations World Tourism Organization, in 20 13 years, the number of outbound tourists and tourism consumption in China ranked first in the world. In the next five years, the number of outbound tourists in China is expected to reach 500 million.

Turkish Airlines, which has been rated as "the best airline in Europe" for four consecutive years, is one of the airlines with the largest number of flight destinations in the world. Istanbul, the headquarters of Turkish Airlines, is located in an important aviation hub in Europe and Asia. It takes only 2-5 hours to fly to Rome, Paris, London and Barcelona, about 2 hours to transfer to African countries such as Cairo, Egypt, and 4 hours to transfer to Sao Paulo and Brazil in South America. Fast and convenient.

According to industry insiders, Guangzhou currently has seven flights to Istanbul every week, which provides sufficient capacity for flying to Turkey and other parts of the world. It can be seen that the use of Turkish Airlines as a large round-trip means of transportation for outbound travel can bring great convenience to long-distance outbound travel in Europe, Africa and South America.

Refer to the Analysis Report on Market Demand and Investment Prospect of China Tourism Sub-market in 20 14-20 18 issued by Prospective Industry Research Institute.