What changes have taken place in China's tourism industry depending on e-commerce?

1, which changed the operation mode of traditional tourism.

The combination of tourism and e-commerce has brought an impact on traditional tourism, which can form a complete tourism product, and according to the actual situation, we can make two choices: group tour or individual tour. In this model, the tourism website acts as an intermediary or information center, while the travel agency is transformed into a service enterprise that exercises group tourism and coordinates other tourism enterprises to complete tourism activities.

2. Personalized service

Using Internet technology, tourists can freely form groups, choose participants and choose routes. Through the online travel service company, tourists can book their own travel routes, choose transportation modes and book hotel guides. Through the expert system of background server, travel companies can also provide advice to consumers who lack travel experience.

3. Form diversity

Tourism e-commerce has the components of transportation, accommodation, scenic spots and other enterprises, as well as tourists. You can also set up a mode of ordering food by tourists, bidding quotation by enterprises and organizing by tourists themselves, which can kill two birds with one stone. It is believed that with the closer linkage development of tourism and network economy, it will certainly play an active and effective role in promoting the virtuous circle and reform of tourism, and make the traditional economy and network economy develop together.

4, do not need the link of distribution

Literature review on the advantages and problems of e-commerce in tourism application. Tourism e-commerce refers to the whole business operation process that tourism enterprises improve the internal and external relations of tourism institutions through advanced information technology means, that is, improve the exchanges and transactions between tourism enterprises, between tourism enterprises and upstream suppliers, between tourism enterprises and tourists, and improve the internal business processes of tourism enterprises, so as to expand sales, expand markets and realize internal electronic management. Tourism e-commerce will bring great changes to the tourism industry all over the world in 2 1 century and become a new growth point of tourism economy.

5. The utilization rate of resources is improved.

Tourism e-commerce is like a big net, connecting many tourists, travel agencies and travel suppliers. Travel agencies, scenic spots, tourist hotels and tourism-related industries, such as car rental, can attract more customers with the help of the same website. Due to e-commerce, the scale of the tourism market has expanded. They concentrated the scattered profit points in the original market and improved the utilization rate of resources.

6. Offer prices with absolute advantages.

7. Develop multi-channel e-commerce tourism.

8. Improve tourism efficiency.