How to Promote the Development of Tourism+Internet Finance China Tourism News

Since 20 13, internet finance has gradually become the focus of the whole society, and its "long tail effect" allows the public to enjoy more convenient financial services. Some online travel companies actively explore the combination of tourism business and internet finance. For example, JD.COM Tourism provides tourists with IOUs business, while Tuniu.com provides tourists with "down payment" business.

The rise of tourism+Internet finance industry not only benefits from the wide application of Internet information technology in tourism, but also benefits from the centralized release of tourists' demand for tourism financial services through the Internet in the era of mass tourism. More and more enterprises provide marketing, booking and other services through self-built travel service websites or travel e-commerce platforms such as Ctrip, Qunar, Tongcheng and Tuniu. At the same time, more and more tourists book and pay for travel products on major travel websites before going out. Similar to online travel, internet finance serves a large number of ordinary users and small and medium-sized enterprises, and they are highly compatible in terms of user groups, consumption power and data construction, which provides favorable conditions for the development of tourism+internet finance.

At present and in the future, the development of tourism+internet finance has greatly changed the tourism consumption environment, innovated the tourism format, provided a new blue ocean for tourism development, achieved a win-win situation, enhanced the user stickiness of tourism enterprises, provided more high-quality customers for internet finance enterprises, provided more convenient and efficient financial services for small and medium-sized tourism enterprises and tourists, activated the consumption desire of many potential tourism consumers, and alleviated small and medium-sized tourism to some extent.