Classification of film and television theme parks

There are different ways to divide film and television theme parks. According to the theme, that is, according to the different cultural types of film and television theme parks. For example, Zhenbeibao Western Film and Television City focuses on western culture. Film and television theme parks can be divided into sightseeing, experience and sightseeing experience according to the types of entertainment. For example, Hengdian Studios and Wuxi Studios. According to the background, some film and television theme parks are transformed from film and television city, some film and television theme parks are established on the basis of film and television city, and some film and television theme parks have the functions of tourism and film shooting from the beginning. The target market of film and television theme parks, which was originally used for filming, was mainly for film and television shooting crews, but after tourism, the target market of film and television theme parks gradually turned to tourists. At the same time, the target market of those studios that still retain the shooting function also includes film and television crews, but the market share of film and television shooting has been greatly reduced. According to the survey results of the National Tourism Administration, the main consumers of theme parks in China are domestic tourists, compatriots from Hong Kong, Macao and Taiwan and overseas tourists from Asian cultural circles, while European and American tourists still mainly love traditional landscapes and cultural relics in China.

This theme park can be explained by the experience of Tokyo Disneyland: First, "everything moves". Among the five theme parks in Tokyo Disneyland, there are 35 wonderful performances. The same feature is that everything is very active and colorful. Strange, novel, thrilling and intense scenes and characters will make tourists forget the reality and enter another world. Driven by this device, there are more than 2,000 dolls and animals in the whole park, all of which are lifelike and immersive. The second is "Disneyland that will never be built". Since its opening, Tokyo Disneyland has been implementing the business strategy of attracting tourists and making them come again by constantly adding new amusement places, equipment and services. The original construction investment of the park is 654.38+050 billion yen (about 654.38+000 billion US dollars). In the past 25 years, the park has invested nearly 200 billion yen to build super audio equipment and a number of amusement places. In this way, visitors can have new fun and new experiences, so that Disneyland can maintain its great charm. In addition, there is a very important reason, which is the strong support of the film and television works behind it. Almost every year, Disney will have a sensation in the film and television industry, such as Snow White by 1930; 1940's Adventures of Pinocchio; 199 1 year of beauty and the beast; The lion king in 1994; 1995 Toy Story; 1998 Mulan and so on. These film and television images have left a deep impression on children and even adults. It enhances people's impulse and desire to visit Disneyland.