Traditional Culture Encyclopedia - Travel guide - What do the tourist attraction evaluations 1A 2A 3A 4A and A grade mean?
What do the tourist attraction evaluations 1A 2A 3A 4A and A grade mean?
The meaning of 4A, 3A and other scenic spots: the "Classification and Assessment of Quality Levels of Tourist Attractions" proposed by the National Tourism Administration, from the perspective of tourism transportation, sightseeing, tourism safety, sanitation, postal and telecommunications services, and tourism in scenic spots In terms of shopping, business management, resource and environmental protection, tourism resource attraction, market attractiveness, etc., the quality level of tourist areas (spots) is divided into five levels, from high to low, AAAAA, AAAA, AAA, AA, A level tourist areas (spots), aiming to strengthen the management of tourist areas (spots), improve the service quality of tourist areas (spots), safeguard the legitimate rights and interests of tourist areas (spots) and tourists, and promote the development, utilization and environmental protection of my country's tourism resources Protect. The newly added AAAAA level mainly puts forward higher requirements in terms of details, cultural nature and characteristics of the scenic spot.
The full text is as follows:
Classification and evaluation of quality grades of tourist areas (spots)
Standard of rating for quality of tourist attractions
National Standard GB/T 17775-1999 of the People's Republic of China
Approved by the State Administration of Quality and Technical Supervision on June 14, 1999
Implemented on October 1, 1999
1 Scope
This standard specifies the basis, conditions and basic requirements for assessment of quality levels of tourist areas (spots).
This standard applies to different types of tourist areas (spots) that receive tourists at home and abroad, including tourist areas (spots) focusing on natural landscapes and cultural landscapes.
2 Quoted standards
The provisions contained in the following standards constitute provisions of this standard by being quoted in this standard. At the time of publication of this standard, the versions indicated were valid. All standards are subject to revision and parties using this standard should explore the possibility of using the latest version of the standard listed below.
GB 3095-1996 Ambient Air Quality Standard
GB 3096-1993 Environmental Noise Standard in Urban Areas
GH ZB1-1999 Surface Water Environmental Quality Standard
GB 10001-1994 Graphical symbols for public information signs
GB/T 15971-1995 Tour guide service quality
3 Definition
This The following definitions are adopted for the standard
3.1 Tourist area (spot) tourist attraction
It is established with the approval of the administrative department at or above the county level (including county level), has a unified management organization, a clear scope, and has It is an independent unit that provides functions such as visiting, sightseeing, vacation, recreation, and knowledge seeking, and provides corresponding tourism service facilities. Including tourist attractions, scenic spots, theme parks, resorts, protected areas, scenic spots, forest parks, zoos, botanical gardens, museums, art galleries, etc.
3.2 Tourism resource
Anything in nature and human society that can attract tourists can be developed and utilized for the tourism industry and can produce economic, social and environmental benefits. Various things and factors that benefit.
3.3 Visitor center
A tourist area (point) is established in the area to provide tourists with information, consultation, travel arrangements, explanations, education, rest and other tourism facilities and service functions specialized place.
4 Tourism area (spot) quality levels and signs
4.1 The quality level of tourist areas (spots) is divided into four levels, from high to low, AAAA, AAA, AA, A level tourist area (point).
4.2 The signs, placards and certificates of quality levels of tourist areas (spots) shall be uniformly stipulated and issued by the national tourism administrative department.
5 Basis and method for classifying quality levels of tourist areas (spots)
5.1 The determination of quality levels of tourist areas (spots) is based on the "Service Quality and Environmental Quality Evaluation System", "Landscape "Quality Evaluation System" evaluation score, and refer to the "Tourist Opinion Evaluation System" evaluation score.
5.2 "Service Quality and Environmental Quality Evaluation System" includes eight evaluation items including tourism transportation, sightseeing, tourism safety, health, communications, tourism shopping, comprehensive management, tourism resources and environmental protection. The "landscape quality evaluation system" includes two major evaluation items: resource element value and landscape market value. Each evaluation project is further divided into several evaluation sub-projects. Each sub-item is assigned a score, and each tourist area (spot) determines its level according to the corresponding scores of each evaluation item and sub-item.
5.3 "Tourist Opinion Evaluation System" is an important reference for the quality level assessment of tourist areas (spots). Including overall impression, accessibility, tour settings, travel arrangements, viewing facilities, road signs, scenic introduction boards, promotional materials, explanation services, safety and security, environmental sanitation, tourist toilets, postal and telecommunications services, shopping, catering, and travel order , scenic protection and other evaluation projects. Each evaluation item is divided into four levels: very satisfied, satisfied, average, and dissatisfied, and the tourist opinion score is calculated accordingly.
5.4 The "Detailed Rules for Scoring Service Quality and Environmental Quality", "Detailed Rules for Scoring Landscape Quality" and "Detailed Rules for Scoring Tourist Opinions" shall be separately stipulated by the national tourism administrative department.
6 Tourism area (spot) quality grade classification conditions
6.1 AAAA-level tourist area (spot)
6.1.1 Tourism transportation
a) Good accessibility, relying on the complete transportation facilities of the town, convenient entry and exit; or direct access by first-class highways or high-grade waterways or air routes; or dedicated tourism transportation means;
b) There are landscapes A dedicated parking lot or boat dock that is compatible with the environment. The layout is reasonable and the capacity can fully meet the tourist reception requirements. The site is flat, solid or has clear water. The signs and Chinese and foreign languages ??are standardized, accurate and eye-catching, and comply with the corresponding national standards;
c) The tour (visit) routes or waterways in the area are reasonably laid out, smooth and convenient. The road surface is smooth and solid, or the waterway is deep, wide and unobstructed;
d) No means of transportation that pollute the environment are used in the area.
6.1.2 Tours
a) Various guidance signs (including entrance tour guide maps, signboards, attraction introduction boards, etc.) are beautiful and eye-catching, with accurate and standardized text, in compliance with GB 10001 Regulation. Signboards and scenic spots introduction boards are reasonably positioned and in sufficient quantity;
b) Tourism publicity and education materials (such as research works, popular science books, comprehensive picture albums, audio and video products, tour guide maps and tour guide materials, etc.) are complete in variety and content Rich, accurate, and beautifully produced;
c) The tour guides (commentators) are certified and their number and language can meet the needs of tourists, and the Mandarin compliance rate is 100%. Tour guides should all have a high school education or above, with no less than 40% of them having a college degree or above. The service quality meets the requirements of GB/T 15971-1995 4.5.3 and Chapter 5;
d) The tour guide (explanation) words are scientific, accurate and vivid;
e) There are A visitor center that provides consultation, accepts complaints, and receives services. The tourism consulting service staff is well-equipped, skilled in business and provides enthusiastic service. It is equipped with a dedicated consultation and complaint hotline, which is easy to use.
6.1.3 Tourism Safety
a) Fire protection, anti-theft, rescue and other equipment are complete, intact and effective. Transportation, electromechanical, sightseeing, entertainment and other equipment are in good condition and operating normally without any safety hazards. The protective facilities in dangerous areas are complete, effective, and clearly marked;
b) Earnestly implement the safety and security systems of tourism, public security, transportation and other relevant departments. Regular and regular safety inspections, and the implementation of mobile inspections can effectively maintain public security and order;
c) Establish an emergency rescue system, or set up a medical office with full-time medical personnel and ready-to-use medicines for tourists. Strong ability to handle emergencies, timely and appropriate handling of incidents, accurate and complete records and files.
6.1.4 Hygiene
a) The environment is clean and tidy. The walls of the building are neat and free of dirt. The tourist site is flat, free of sewage, dirt, and no random construction, piles, or storage. The air is fresh and has no peculiar smell;
b) All public places meet the national health testing standards;
c) The guidance signs of public toilets are eye-catching and the number can meet the requirements. need. The architectural shape, color and style are coordinated with the environment. All toilets are equipped with flushing, washing and ventilation equipment or use water-free ecological toilets. The toilet bowl is clean, free of dirt and no blockage. The interior is tidy, no damage, no stains, no odor, clean and bright;
d) Trash cans (buckets) are clearly marked, the quantity can meet the needs, the layout is reasonable, the shape is beautiful, practical, and consistent with the environment coordination. Garbage is cleaned up in a timely manner and is cleared daily, leaving no old garbage;
e) Catering services comply with national food hygiene regulations and are equipped with disinfection facilities. Disposable tableware that pollutes the environment is prohibited.
6.1.5 Communication
a) Communication facilities are reasonably laid out. There are public telephones at entrances and exits and in places where tourists gather, with standardized and eye-catching signs, and with international and domestic direct dial functions;
b) Communication services are convenient and smooth during business hours, and the charges are reasonable.
6.1.6 Tourism Shopping
a) Shopping venues should be reasonably laid out and effectively maintain the landscape atmosphere. The architectural shapes, colors and materials are distinctive and harmonious with the environment;
b) There are abundant tourism products with local characteristics. Prices are clearly marked and there is no price fraud;
c) Market management is orderly. Operators wear badges and flash their business lights, and there is no following or forced buying or selling. Market violation incidents will be handled fairly, quickly and with complete records.
6.1.7 Comprehensive management
a) The management organization is sound and management personnel are reasonably equipped; various management systems such as tourism quality, tourism safety, and tourism statistics are complete and effective;
b) Various rules and regulations such as transportation, sanitation, environmental protection, and tour guide services are sound.
Effective implementation of measures, regular supervision and inspection, complete written records and summaries;
c) Have a unique and distinctive product image, good quality image, good visual image and civilized employee image; establish its own Product brand logo, and use it comprehensively and appropriately;
d) Establish a tourist center that is suitable for the reception scale and level of the tourist area (spot)
e) Senior management personnel have a college degree or above The educational level reaches 100%;
f) There is a master plan and protection plan formally approved by the administrative business department at the corresponding level or the local government. The development and construction projects meet the planning requirements;
g) The training systems for transportation, safety, security, sanitation, environmental protection and other businesses are improved and effectively implemented. The qualification rate of on-the-job training reaches 100%;
h) There are personnel to handle complaints and a dedicated complaint telephone number and mailbox. Complaints are handled promptly and properly, with complete records and files;
i) The graphic symbols of public information in places where tourists gather are standardized and eye-catching;
j) There are grade-level corresponding Tourist rest facilities are reasonably located and sufficient in number;
k) Provide consulting services for specific groups of people (the elderly, children, disabled people, etc.), equip them with travel tools and supplies, and provide other related special services.
6.1.8 It receives more than 500,000 tourists from home and abroad every year.
6.1.9 Protection of tourism resources and environment
a) Air quality reaches the first level standard specified in GB 3095-1996;
b) Noise quality Reach the Category 0 standard specified in GB 3096-1993;
c) The surface water environment quality meets the requirements of GHZB1;
d) The protection measures for landscape, cultural relics and ancient buildings are advanced and effective , visitor capacity control measures are effective, can effectively prevent natural and man-made damage, and maintain the authenticity and integrity of cultural relics and natural landscapes;
e) Excellent environmental atmosphere. The building layout is reasonable. The volume, height, color, and shape should be coordinated with each other, and the surrounding buildings should be coordinated with the landscape style, or have a certain buffer area. The green space area occupies a relatively high proportion, the plants and landscape are properly configured, or the landscape and environmental beautification measures are diverse and the effect is good. The main style of the entrance and exit buildings is outstanding and coordinated with the landscape and environment;
f) All facilities and equipment in the area comply with national environmental protection requirements, do not cause environmental pollution and other public hazards, and do not damage tourism resources and sightseeing atmosphere.
6.1.10 The tourism resources are of outstanding quality, and their historical value, scientific value, or artistic value is of great significance in the world; or their resources are precious, rare, and unique, and are unique in the world. There are or rare views.
6.2 AAA-level tourist areas (spots)
6.2.1 Tourism transportation
a) Good accessibility. Relying on the complete urban transportation facilities and convenient entry and exit; or at least direct access to second-class highways or high-level waterways and routes; or equipped with convenient transportation such as tourist lines;
b) There are landscapes that are coordinated with the landscape environment A dedicated parking lot or ship wharf with reasonable layout and capacity can meet the tourist reception requirements. The site is flat and solid or the water is smooth. The signs and Chinese and foreign languages ??are standardized, accurate and eye-catching, and comply with the corresponding national standards;
c) The layout of the tourism (including sightseeing) routes or waterways in the area is reasonable and smooth, and the traffic is convenient. The road surface is smooth and solid, or the waterway is deep, wide and unobstructed;
d) No means of transportation that pollute the environment are used in the area.
6.2.2 Tours
a) Various guidance standards (entrance tour guide maps, signboards, attraction introduction boards, etc.) are beautiful and eye-catching, with accurate and standardized text, in line with GB 10001 regulations. Signboards and scenic spots introduction boards are in reasonable locations and in sufficient quantity;
b) Tourism publicity and education materials (such as research treatises, popular science books, comprehensive picture albums, audio and video products, tour guide maps and tour guide materials, etc.) are complete in variety and content Rich, accurate, and beautifully produced;
c) Tour guides (docents) are certified, the number and language can meet the needs, the Mandarin standard rate is 100%, and the tour guides should all have a high school education or above, among which No less than 20% should be junior college or above. The service quality meets the requirements of GB/T 15971-1995 4.5.3 and Chapter 5;
d) The tour guide (explanation) words are scientific, accurate and vivid;
e) There is A visitor center that provides consultation, accepts complaints, and receives services. The tourism consulting service staff is well-equipped, skilled in business and provides enthusiastic service. It is equipped with a dedicated consultation and complaint hotline, which is easy to use.
6.2.3 Tourism Safety
a) Fire protection, anti-theft, rescue and other equipment are complete, intact and effective. Transportation, electromechanical, sightseeing, entertainment and other equipment are in good condition and operating normally without any safety hazards. The protective facilities in dangerous areas are complete, effective, and clearly marked;
b) Earnestly implement the safety and security systems of tourism, public security, transportation and other relevant departments. Safety inspections are carried out regularly and regularly, and mobile inspections are implemented to effectively maintain public security order.
c) Establish an emergency rescue system, or set up a medical office with at least part-time medical staff and ready-to-use medicines for tourists. Strong ability to handle emergencies, timely and appropriate handling of incidents, accurate and complete records and files.
6.2.4 Hygiene
a) The environment is clean and tidy. The walls of the building are neat and free of dirt. The grounds and roads of the tourist sites are smooth, free of sewage and dirt, and there is no disorderly construction, piles, or storage. The air is fresh and has no peculiar smell;
b) All public places meet the national health testing standards;
c) The guidance signs of public toilets are eye-catching and the number can meet the requirements. need. The architectural shape, color and style are coordinated with the environment. All toilets have flushing and ventilation equipment or use water-free ecological toilets. The toilet bowl is clean, free of dirt, blockage, and dripping. The interior is tidy, with no damage, stains, or odor, clean and bright;
d) Trash cans (buckets) are clearly marked, the quantity can meet the needs, the layout is reasonable, the shape is beautiful and practical. Garbage is cleaned up in a timely manner and is cleared daily, leaving no old garbage;
e) Catering services comply with national food hygiene regulations and are equipped with disinfection facilities. Disposable tableware that pollutes the environment is prohibited.
6.2.5 Communication
a) The communication facilities are reasonably laid out. There are public telephones at entrances and exits and in places where tourists gather, with international and domestic direct dial functions;
b) Communication services are convenient and smooth during business hours, and the charges are reasonable.
6.2.6 Tourism Shopping
a) Shopping venues should be reasonably laid out and effectively maintain the landscape atmosphere. The architectural shapes, colors and materials are distinctive and harmonious with the environment;
b) There are abundant tourism products with local characteristics. Prices are clearly marked and there is no price fraud;
c) Market management is orderly. Operators wear badges and operate with bright lights, and there is no following or forced buying or selling. Market violation incidents will be handled fairly, quickly and with complete records.
6.2.7 Comprehensive management
a) The management organization is sound and management personnel are reasonably equipped; various management systems such as tourism quality, tourism safety, and tourism statistics are complete and effective;
b) Various rules and regulations such as transportation, sanitation, environmental protection, and tour guide services are sound. Effective implementation of measures, regular supervision and inspection, complete written records and summaries;
c) Have a unique product image, good quality image, good visual image and civilized employee image; establish and use its own Product brand logo;
d) Establish a tourist center that is suitable for the reception scale and level of the tourist area (spot);
e) Senior managers have a college degree or above and a college degree of 80 or above %;
f) There is a master plan and protection plan formally approved by the administrative business department or local government at the corresponding level. The development and construction projects meet the planning requirements;
g) The training systems for transportation, safety, security, sanitation, environmental protection and other businesses are improved and effectively implemented. The qualification rate of on-the-job training is 100%;
h) There are personnel to handle complaints and a complaint telephone number and mailbox. Tourist complaints are handled promptly and properly, with complete records and files;
i) The setting of public information graphic symbols in places where tourists gather is standardized and eye-catching;
j) It has the corresponding grade Tourist rest facilities are reasonably located and sufficient in number;
k) Provide consulting services for specific groups of people (elderly people, children, disabled people, etc.), equip them with travel tools and supplies, and provide other related special services.
6.2.8 It receives more than 300,000 tourists from home and abroad every year.
6.2.9 Protection of tourism resources and environment
a) Air quality reaches the first level standard specified in GB 3095-1996;
b) Noise quality Reach the Category 0 standard specified in GB 3096-1993;
c) The surface water environment quality meets the requirements of GHZB1;
d) The protection measures for landscape, cultural relics and ancient buildings are advanced and effective , visitor capacity control measures are effective, can effectively prevent natural and man-made damage, and maintain the authenticity and integrity of cultural relics and natural landscapes;
e) Excellent environmental atmosphere. The building layout should be reasonable, and the volume, height, color, and shape should be coordinated with each other. The surrounding buildings should be coordinated with the landscape style, or have a certain buffer area. The green space area occupies a corresponding proportion, the plants and landscape are properly configured, or the landscape and environmental beautification measures are diverse, and the effect is good. The main style of the entrance and exit building is outstanding and coordinated with the landscape and environment;
f) All facilities and equipment comply with national environmental protection requirements, do not cause environmental pollution and other public hazards, and do not damage tourism resources and tourist atmosphere.
6.2.10 The tourism resources are of outstanding quality, and their historical value, scientific value, or artistic value is representative in the country; or the resources are precious, rare, and peculiar to the extent that they are unique or rare landscapes in the country. .
6.3 AA-level tourist areas (spots)
6.3.1 Tourism transportation
a) The accessibility is good. Relying on the convenient transportation in and out of the town; or the roads and routes leading to the scenic spot are convenient and smooth;
b) There is a dedicated parking place for boats. The layout is reasonable and the capacity can meet the tourist reception requirements. The site is flat and solid or the water is relatively smooth. The signs and Chinese and foreign characters are standardized, accurate and eye-catching, and comply with the corresponding national standards;
c) The layout of the tourism (including sightseeing) routes or waterways in the area is basically reasonable and convenient.
The road surface is smooth and solid, or the waterway is deep, wide and unobstructed;
d) There are basically no vehicles that pollute the environment in the area.
6.3.2 Tours
a) Various guidance signs (entrance tour guide maps, signboards, attraction introduction boards, etc.) are eye-catching, the text is accurate and standardized, and they comply with the regulations of GB 10001. The location of signboards and attraction introduction boards is reasonable;
b) There are a variety of tourist promotion and education materials (such as research works, popular science books, comprehensive picture albums, audio and video products, guide maps and guide materials, etc.) with rich content and production More exquisite;
c) The tour guides (commentators) are certified and the number and language can meet the needs, and the Mandarin compliance rate is 100%. Tour guides should have a high school education or above and hold a certificate to work. The service quality meets the requirements of GB/T 15971-1995 4.5.3 and Chapter 5;
d) The tour guide (explanation) words are scientific, accurate and vivid;
e) There is Visitor centers or corresponding places that provide consultation, accept complaints, and receive services. The tourism consulting service staff is fully equipped, skilled in business and provides enthusiastic service. There is a consultation and complaint hotline.
6.3.3 Tourism Safety
a) Fire protection, anti-theft, rescue and other equipment are complete, intact and effective. Transportation, electromechanical, sightseeing, entertainment and other facilities are in good condition and operating normally, and protective facilities in dangerous areas are complete, effective, and clearly marked;
b) Earnestly implement the safety and security systems of tourism, public security, transportation and other relevant departments. Safety inspections are carried out regularly and regularly, and mobile inspections are implemented to better maintain public security order.
c) Accidents are handled promptly and records are accurate and complete. Equipped with regular medicines for tourists.
6.3.4 Hygiene
a) The environment is relatively clean. The walls of the building are neat and free of dirt. The roads on the ground at the tourist sites are basically smooth, with no sewage or dirt, and no random construction, piles, or storage. The air is fresh and has no peculiar smell;
b) Public places basically meet the national health testing standards;
c) Public toilets have eye-catching guidance signs and the number basically meets the requirements. need. The architectural shape, color and style are relatively harmonious with the environment. 70% of toilets have flushing equipment or use water-free ecological toilets. The toilet bowl is clean, free of dirt, blockage, and dripping. The interior is tidy, with no damage, stains, or odors, and is relatively clean and bright;
d) Trash cans (buckets) are clearly marked, the quantity can meet the needs, the layout is basically reasonable, and the shape is beautiful and practical. Garbage is cleaned up in a timely manner and is cleared daily, with basically no old garbage left behind;
e) Catering services comply with national food hygiene regulations and are equipped with disinfection facilities. It is prohibited to use disposable tableware that pollutes the environment.
6.3.5 Communication
a) The layout of communication facilities is basically reasonable. There are public telephones at entrances and exits and in places where tourists gather, with domestic direct dial functions;
b) Communication services are convenient and smooth during business hours, and the charges are reasonable.
6.3.6 Tourism Shopping
a) The layout of shopping places is basically reasonable, which is conducive to maintaining the landscape atmosphere. The architectural shape, color and material are quite distinctive and harmonious with the environment.
b) Tourism products with local characteristics. Prices are clearly marked and there is no price fraud;
c) Market management is orderly. Operators wear badges and flash their business lights, and there is no touting or forced buying and selling. Market violations are handled promptly and appropriately, with complete records.
6.3.7 Comprehensive management
a) The management organization is sound and staffing is reasonable; various management systems such as tourism quality, tourism safety, and tourism statistics are complete and effective;
b) Various rules and regulations such as transportation, sanitation, environmental protection, and tour guide services are sound. Can be effectively implemented, regularly supervised and inspected, and written records and summaries kept;
c) Have a unique product image and quality image;
d) Set up a tourism reception room;
e) 70% of senior management personnel have a college degree or above;
f) There is a master plan formally approved by the administrative department or local government. The development and construction projects meet the planning requirements;
g) The training systems for transportation, safety, security, sanitation, environmental protection and other businesses are complete, and the organizational measures are effective. The qualification rate of on-the-job training reaches 100%;
h) There are personnel to handle complaints and a complaint telephone number and mailbox. Tourist complaints are handled promptly and properly, and records are basically complete;
i) The setting of public information graphic symbols in places where tourists gather is standardized and eye-catching;
j) There are places for tourists to rest The number of facilities can basically meet the needs of tourists;
k) It can provide consulting services for specific groups of people (the elderly, children, disabled people, etc.), equip them with travel tools and supplies, and provide other related special services.
6.3.8 It receives more than 100,000 tourists from home and abroad every year.
6.3.9 Protection of tourism resources and environment
a) Air quality reaches the first level standard specified in GB 3095-1996;
b) Noise quality Reach the Category 0 standard stipulated in GB 3096-1993;
c) The surface water environment quality meets the requirements of GHZB1;
d) Measures to protect landscapes, cultural relics, ancient buildings and other tourism resources Clear and effective, it can effectively prevent natural and man-made damage, and protect the authenticity and integrity of cultural relics and natural landscapes;
e) The environment has a good atmosphere. The building layout is reasonable, the volume, height, color, and shape are relatively coordinated, and the surrounding buildings are relatively coordinated with the landscape style, or have buffer areas. The green area occupies a certain proportion, the plants and landscape are properly configured, or the landscape and environmental beautification measures are diverse and the effect is good. The main style of the entrance and exit building is basically in harmony with the landscape and environment;
f) All facilities and equipment comply with national environmental protection requirements, do not cause environmental pollution and other public hazards, and do not damage tourism resources and tourist atmosphere.
6.3.10 The historical value, scientific value, or artistic value of tourism resources is of representative significance within the administrative area of ????the province; or the resources are precious, rare and unique to the extent that they are unique within the administrative area of ????the province. Unique or rare sights.
6.4 A-level tourist areas (spots)
6.4.1 Tourism transportation
a) The traffic leading to tourist areas (spots) is basically smooth, with relatively Good accessibility;
b) There is a parking (boat) place, and its berths can basically meet the reception needs. The site is flat and solid or the water is smooth. There are signs with Chinese and foreign characters;
c) There are trails or channels for tourists to pass and observe. The road surface is basically flat and solid, and the channels are relatively smooth;
d) There are no serious Vehicles that pollute the environment.
6.4.2 Tours
a) Various guidance signs (entrance tour guide maps, signboards, attraction introduction boards, etc.) are eye-catching, standardized, and comply with the regulations of GB 10001. Signboards and scenic spots introduction boards are in reasonable locations;
b) Tourist promotion and education materials (such as research works, popular science books, comprehensive picture albums, audio and video products, guide maps and guide materials, etc.) are rich in content;
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c) The tour guide (explainer) service can basically meet the needs. The tour guides are certified to work, the Mandarin compliance rate is 100%, and the service quality meets the requirements of 4.5.3 and Chapter 5 of GB/T 15971-1995;
d) The tour guide (explanation) is more scientific, accurate and vivid;
e) Can provide consulting services.
6.4.3 Tourism Safety
a) Fire protection, anti-theft, rescue and other equipment are complete, intact and effective. Transportation, electromechanical, sightseeing, entertainment and other facilities are in good condition and operating normally, and protective facilities in dangerous areas are complete and effective, with clear signs;
b) Earnestly implement the safety and security systems of tourism, public security, transportation and other relevant departments, and be able to regularly , Carry out regular safety inspections and maintain public security order;
c) Accidents are handled promptly and properly, and the records and files are relatively accurate and complete. Equipped with regular medicines for tourists.
6.4.4 Hygiene
a) The walls of the building are neat and free of dirt. The ground and roads in the tourist sites are basically smooth, with no sewage and dirt, and no random construction, piles or storage. The air is fresh and has no peculiar smell;
b) Public places meet the national health testing standards;
c) Public toilets have eye-catching guidance signs and the number can meet the needs . The architectural shape, color and style are relatively harmonious with the environment. 50% of the toilets have flushing equipment or use water-free ecological toilets. The toilet bowl is relatively clean, the interior is tidy, clean and bright;
d) The garbage bins (buckets) are clearly marked and the quantity can meet the needs. The layout is basically reasonable, and the shape is beautiful and practical. Garbage should be cleaned up in a timely manner, and it can basically be cleaned every day without leaving old garbage;
e) Catering services comply with national regulations on food hygiene and are equipped with disinfection facilities. It is prohibited to use disposable tableware that pollutes the environment.
6.4.5 Communication
a) Public telephones are provided at entrances and exits or in places where tourists gather;
b) Communication services are convenient and smooth during business hours and are charged. Reasonable.
6.4.6 Tourism Shopping
a) The layout of shopping places is basically reasonable, the architectural shape, color and material are distinctive and harmonious with the environment;
b) Tourism products with local characteristics. Prices are clearly marked and there is no price fraud;
c) The market is orderly. Operators wear badges and operate with bright lights, and there is no following or forced buying or selling. Market violation incidents will be handled fairly and records will be complete.
6.4.7 Comprehensive management
a) Sound management organization, complete management systems for tourism quality, tourism safety, tourism statistics, etc.;
b) Transportation , health, environmental protection, tour guide services and other rules and regulations are sound and effective, regularly supervise and inspect, keep written records and summaries;
c) Have a certain product image and quality image;
d) Establish a tourist reception room;
e) 60% of senior management personnel have a college degree or above;
f) Have formal approval from the administrative business department at the corresponding level or the local government of the overall plan. The development and construction projects basically meet the planning requirements;
g) The training systems for transportation, safety, security, sanitation, environmental protection and other businesses are complete and basically implemented effectively. The qualification rate of on-the-job training is 100%;
h) Complaint handling positions, telephone numbers and mailboxes are provided. Complaints are handled promptly and properly, with relatively complete records and files;
i) Standards for the setting of public information graphic symbols in places where tourists gather;
j) There are appropriate visitor Rest facilities.
In 6.4.8, it received more than 30,000 tourists from home and abroad.
6.4.9 Protection of tourism resources and environment
a) Air quality reaches the secondary standard specified in GB 3095-1996;
b) Noise quality Reach the Category 1 standard specified in GB 3096-1993;
c) The surface water environment quality meets the requirements of GHZB1;
d) The landscape, cultural relics, ancient buildings and other tourism resources are effectively protected , can prevent natural and man-made destruction, and can maintain the unique style of cultural relics and natural landscapes;
e) The building layout is reasonable, the volume, height, color, and shape are relatively coordinated, and the surrounding buildings and landscape styles are relatively consistent Coordination, the green space area occupies a certain proportion, the plants and landscape configuration are relatively appropriate, or the landscape and environmental beautification measures are relatively implemented, and the effect is better. The main style of the entrance and exit building is basically in harmony with the landscape and environment;
f) All facilities and equipment comply with national environmental protection requirements, do not cause environmental pollution and other public hazards, and do not damage tourism resources and tourist atmosphere.
6.4.10 The historical value, scientific value, or artistic value of tourism resources is of great significance in the region; or its preciousness, rarity, and peculiarity make it a unique or rare landscape in the region.
7 Assessment, supervision and inspection of the quality level of tourist areas (spots)
7.1 The quality level assessment of tourist areas (spots) is carried out at the national and local levels.
7.2 The National Tourism Administration and the tourism bureaus of provinces, autonomous regions, and municipalities directly under the Central Government are the leading agencies for the national and local tourist area (spot) quality rating assessment work respectively, and are responsible for organizing the establishment of national and local tourist area (spot) quality ratings. Assessment Committee.
7.3 The National Tourism Administration Tourist Area (Spot) Quality Rating Committee is responsible for the evaluation of AAAA-level and AAA-level tourist areas (spots). The local tourist area (spot) quality rating committee is responsible for the assessment of AA-level and A-level tourist areas (spots) within the administrative region.
7.4 The specific assessment and supervision and inspection methods for tourist areas (spots) at all levels shall be separately stipulated by the national tourism administrative department.
Detail 3: Tourist Opinion Rating Detailed Rules
1. The quality level of tourist areas (spots) is used to rate tourists’ opinions based on tourists’ comprehensive satisfaction with the tourist area (spots). in accordance with.
2. For the inspection of tourists’ comprehensive satisfaction, the assessment inspector, accompanied by the liaison officer of the tourist area (point), will directly issue, recycle and collect statistics to tourists at the assessment site. "District (Point) Tourist Opinion Questionnaire".
3. In the quality grade assessment process, the scale of issuance of the "Tourist Areas (Spots) Tourist Opinion Questionnaire" should distinguish the scale, scope and declaration level of the tourist areas (spots), generally 30 to 50 We adopt the method of immediate distribution, immediate recycling, and final summary statistics. The recovery rate should generally not be less than 80%.
4. The distribution of the "Tourist Area (Spot) Tourist Opinion Questionnaire" should be distributed randomly. In principle, the distribution target should not be less than three tourist groups, and attention should be paid to the balance of tourists' gender, age, occupation, consumption level, etc.
5. Scoring method for tourists’ comprehensive satisfaction:
(1) The total score of tourists’ comprehensive satisfaction is 100 points.
(2) Scoring criteria:
①The overall impression item is 20 points. Very satisfied is 20 points; satisfied is 15 points; average is 10 points; dissatisfied is 0 points.
② Each of the other 16 items is worth 5 points, totaling 80 points. In each item, 5 points are assigned for being very satisfied; 3 points are assigned for being satisfied; 2 points are for being average; and 0 points are assigned for being dissatisfied.
(3) Scoring method: First calculate the geometric mean of all individual items in the "Tourist Area (Point) Tourist Opinion Questionnaire", and then add the geometric mean of these 17 individual items, as The comprehensive score of this tourist opinion assessment. If there is a single item that is not filled in in all questionnaires, the average of the other items (except the overall impression item) will be used to calculate the total score.
6. The minimum requirement for the comprehensive score of tourists’ opinions on the quality level of tourist areas (spots) is
AAAA tourist areas (spots): 75 points
AAA level tourism District (point): 60 points
AA-level tourist area (point): 50 points
A-level tourist area (point): 40 points
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