Traditional Culture Encyclopedia - Travel guide - Jane's CRM Sharing: How to Choose CRM in Tourism Industry?

Jane's CRM Sharing: How to Choose CRM in Tourism Industry?

Industry background With the rapid development of national economy and the increase of people's income, the number of tourists is increasing gradually. Relevant data show that in the first half of 20 17, the number of domestic tourists reached 2.537 billion. The domestic tourism market is becoming increasingly popular, and at the same time, the competition between the same industry is becoming increasingly fierce.

With the increase of the number of travelers and the improvement of people's travel requirements, the traditional travel arrangements and management methods can no longer meet people's needs. In this industry market background, aiming at efficient, professional and fast service and in-place service is the only means and way for China tourism industry institutions to improve their competitiveness and profitability.

As the best platform to help the tourism industry establish and improve its service system, CRM system has been adopted by more and more tourism enterprises. Jianxin CRM system takes information technology as a means, draws lessons from the application practice and management experience of the tourism industry, integrates the particularity of the tourism industry, optimizes a complete customer-centered management model, and manages and controls all aspects of the service.

Jianxin CRM

Tourism information management

You can set required fields for key information to ensure the integrity of tourist information. All the data related to customers are summarized and related to the customer file module to form a huge customer database.

Quotation management

The system provides quotation function, and after each quotation to customers, the system will form a quotation history. Managers or related personnel can always grasp the detailed quotation information of customers to deal with every inquiry of customers.

Tour group planning

Users can add different types of travel: Zhou Bianyou, long-distance travel, day trip, international travel, etc. You can enter the tour group, tour leader, sending time, receiving time and corresponding expenses (children's reference price, adult's reference price).

Information base management

The information database mainly includes: scenic spot information database, accommodation information database, traffic information database, tourist route database, etc. The system can systematically input all the service information of tourists' food, accommodation and transportation. Unified deployment and management to improve management efficiency.

:: Financial management

Powerful financial statement statistics function, this month's receivables, this month's receipts, annual financial statistics, monthly financial statistics, etc. The company's financial status and revenue and expenditure status are clear at a glance.

Tourism CRM arranges the whole process from tourist development to tourism in an orderly way. Tourism enterprises can optimize the process of customer management, arrange different travel plans according to the needs of different customers, meet the needs of tourists to the maximum extent, reduce complaints, provide a perfect itinerary for everyone and greatly improve customer satisfaction.