Will hotel senior care become a future trend?

Actually, hotel-style elderly care is not a new thing. It has existed in other developed Western countries more than 20 years ago, but in our country there are only sporadic cases. There are elements of traditional Chinese culture here. Many factors such as the influence and taboos in the hotel industry.

I heard a true story told to me by a friend who works in a hotel. More than ten years ago, there was an old lady from Malaxi who was over eighty years old. , there are some physical conditions. Because her ancestral home is somewhere in Fujian, she has been wandering abroad alone for many years, thinking about returning to her roots after her death, so she discussed with her children about finding a hotel to spend the rest of her days. After going to several hotels to discuss this matter, the negotiation was not successful. It was not because we couldn't agree on the price. It's just that the hotel has no precedent for this, and if word spread about someone dying in the hotel, it may seriously affect the hotel's reputation. It will also give other guests who stay at the hotel a bad psychological reaction.

But Huangtian paid off and finally found the headquarters of a relatively large international hotel chain. After communicating with their senior management, the other party finally agreed to help the old man fulfill his wish. However, a confidentiality agreement needs to be signed, and neither party can disclose this matter. The hotel also allowed only a few people to know about it. In addition, after the elderly person dies, a seven-day ritual must be held in the room where the elderly person lives according to local customs. This expense must also be borne by the family. After all the formalities were signed, the old man checked into the hotel and stayed in the hotel like an ordinary guest for nearly two months. Then one day he died peacefully in his sleep in the room. The hotel and the family immediately started the aftermath as agreed in advance, and the confidentiality of the entire incident was quite complete. Even the service staff who clean the old man's room every day did not know about the incident before.

Of course, the hotel industry has changed a lot now compared to before. In order to expand operations and increase income, hotels are trying their best to find new ways. Many hotels have set up confinement center business in their guest rooms. Provide a quiet and comfortable environment for mothers who have just given birth. It not only provides delicious food and beautiful scenery, but also provides professional early childhood and postpartum health care services. The purpose is to solve the problems of guests and increase the customer base and income of their hotels. It is conceivable that hotel elderly care will also be put on the agenda. Because the service facilities in the hotel are really suitable for elderly people with certain spending power. This kind of noble enjoyment must not be provided by ordinary nursing homes. Taken together, the main advantages are as follows:

1. The hotel rooms are more comfortable, and there are dedicated people serving them 24/7. Able to be on call at any time.

2. The hotel has a professional chef team that can customize meals suitable for the elderly.

3. The hotel can customize personalized services for each elderly person, such as birthdays, outings, etc., embodying a sense of dignity and uniqueness everywhere.

Of course, if you want to make the original hotel a paradise for the elderly, you need to transform the existing hotel. It is best to have a dedicated hotel to undertake such services. Professional people do professional things. Try not to mix with ordinary guests, as this will inevitably cause psychological discomfort to other people. If there is a need, there will be a market. If the pain points of elderly care can be solved, hotel elderly care is by no means impossible to achieve.

However, this kind of elderly care is only a supplement to the existing nursing homes and will not become mainstream, because if you want to do it well and be distinctive, the investment is very large, and the elderly live here. The cost will also be much higher than that of a nursing home. It is not something that ordinary elderly people can bear. However, this approach is also in line with the country’s concept of hierarchical, phased, and specialized elderly care services.