How to find a good job for tourism management major? in the future

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Many people who have studied tourism management don't know what they have learned, let alone how deep this layman can understand the industry.

First, the internal and external difficulties of professional cognition

1. External cognition

Let's talk about the layman's cognition of tourism management specialty.

My classmate immediately thought that my major was "tour guide" after learning that my major was tourism management.

When my elders knew that my major was tourism management, they told me: Your major is good! It costs nothing to play around!

A friend who knows a little bit said, did you study travel agency or hotel?

The high school teacher who once took me said: I used to skip class every day, but now I can only carry dishes.

Obviously, the tourism management major represents the two employment directions of "travel agency" and "hotel" in the eyes of laymen. And people generally produce images in these two directions: "tour guide" and "serving food".

This is a lie. This is! I studied tourism, not tour guide! Even if you are a hotel, you don't have to serve!

In fact, when it comes to the outside world's cognition of our profession, I just want to tell you that this profession is not tall in the eyes of outsiders! It means service industry, and the image of service industry to Chinese people is "serving the people".

Conclusion: Outsiders will think you are low after hearing about your major, but that doesn't mean they will still think you are low after hearing about your major. Therefore, if you want to be decent when studying, this "major" may not make you shine at the moment, but you have to wait until you are engaged in specific work.

2. Learning content of tourism management major

From the teaching point of view, the main directions are travel agency direction and hotel direction (damn, how to get back! )。 However, some schools gradually put the specific direction of exhibition management, flight attendants and tourism planning under tourism management (do you think these three are a bit high-end? )。

As far as internships are concerned, the school's contact units are usually travel agencies and hotels (this is a dirty industrial chain, which is full of tears) ... In areas with relatively developed tourism and dense scenic spots, students can also be arranged to practice at scenic spots. As for the interns of tourism planning, I don't know the specific situation, but planning companies usually recruit interns with graduate degrees.

Summary: The study direction in school is relatively fixed, and the field of practice is relatively narrow. No matter what kind of tourism-related work they are engaged in, many interns will feel that what they learn at school is for nothing because of their strong practicality and "contact with people". P is useless!

Conclusion: Industry misinterpretation is inevitable, and the degree of distortion is not small. This is related to the defects of the education system and the direction of school teaching guidance. But this does not affect our desire to become tall tourists.

Second, how extensive is tourism?

People who have studied tourism have been exposed to the formulation of six elements, namely, food, shelter, transportation, travel, shopping and entertainment. How wide are these six elements involved? How many extension industries are there? How many related job opportunities are there? I don't need to talk nonsense about this, do I? Tourism cannot be purified as some fundamentalists advocate. To study "pure" tourism, the characteristics of the industry itself involving a wide range and strong relevance mean that its concept is vague. To put it bluntly, tourism represents a comprehensive industrial cluster. There are many occupations to choose from! Please leave the tour guide and hotel waiter alone! )

In addition to travel agencies and hotels, there are also tourism planning, tourism research, tourism planning, tourism e-commerce, related scenic spots, tourism real estate, tourism investment, tourism analysis, tourism consultation, tourism channel planning, tourism operation, tourism periphery, tourism media, tourism exhibitions and so on. Too many.

Even travel agencies have planning, ticketing, business and other positions, and even hotels are divided into guest rooms, front halls, restaurants and kitchens. Don't stare at tour guides and waiters. ...

Of course, the status quo of this industry is that the entry threshold for high-end jobs is high. For example, the requirements of planners are generally graduate students, and the threshold for low-end work is low, but it is hard.

3. What did you learn about tourism management?

I can't give you a definite answer to this question, I can only tell you how I feel. After studying for four years, I have almost forgotten about travel agencies and restaurants, only remembering the general framework, but after contacting related industries, I found that practice and theory are completely different.

But one thing has not been forgotten: management thought and research process.

My uncle asked me: What's the use of learning management? Tourism needs management? Even if I let you take care of it, don't say much. If I give you a dozen people, can you handle it?

I've thought about it, too. What I have learned is the western management thought, which is different from our traditional management thought. China's management thought is based on "people", while the western management thought is based on "things". This is my deepest feeling, so how many people do you want to manage now? I can't guarantee that I can manage it well, and I can't guarantee that I can make it work smoothly by giving me relevant projects. But I can guarantee that my thinking method is logical, comprehensive, feedback and scientific.

I think the biggest difference between undergraduates and junior college students is not in technology, but in the way of thinking.

Fourth, high-end employment in tourism management may follow a curve.

Tourism planning, consulting and other relatively high-end industries, you can not just get started. Need to know all aspects of information, and have rich experience to support. You may come up with a good idea or a reliable process, but you may not be able to satisfy customers. Because you lack accumulation, you don't know what they want. At best, you have mastered a set of methodology, but there is no connotation support.

I have worked as a travel agency and a hotel, dabbled in planning, and want to go through all the related industries that I can contact, so that I can be grounded and have a good foundation. After all, tourism is a comprehensive industry, so I hope I can make up for it and have a long-term development in this industry.

From this point of view, your future career is not necessarily a black road, you may need to jump around.

Verb (abbreviation of verb) gives advice to the landlord

If you really want to travel ... taking the academic route may also be the best choice. Scientific research is carried out in schools, and planning consultation is carried out under planning institutions. Now you can find the magazine Tourism and Tourism Science. Many articles in it involve mathematical knowledge such as modeling. Maybe more like you. However, it is better to go out for further study in this way, because things in China are relatively backward.

But those engaged in economy and tourism may have some "losses".

Sixth, spit.

If you want to learn something in this business, you can rely on yourself without a great god to take you. There are too many things to learn. Take planning as an example. A copywriter may also need to know simple PS, CAD and GIS operations.

People who have no initiative are still everywhere. It's not that you can't learn anything in this business, but how much you have learned may not be enough.

If LZ wants to know the income, um ... see the recruitment information of Leia this year, and the annual salary of graduate students this year is 10W~ 15W.

Seven. welfare

I will provide you with a copy of my own marketing notes, all made with mind maps, as shown below. I won't murder the traffic party here ... interested friends can visit my WeChat. Name: Yuexing Yuan Yue, Location: Notes-Marketing Notes.