What's the use of learning tourism management and service?

Learning tourism management and service is a professional course in colleges and universities, which belongs to tourism specialty.

Major in tourism management and service;

The study of tourism management and service is a specialized subject in colleges and universities, which belongs to the tourism major, with a three-year academic system and a professional code of 540 105.

This major mainly studies the policies, regulations and standards related to research travel, is familiar with the educational policies, objectives, outlines and program requirements related to research travel in primary and secondary schools, and cultivates high-quality technical and skilled talents engaged in research travel project development, planning consultation, route design, curriculum development and other operations, management and services.

Training objectives:

This major cultivates all-round development of morality, intelligence, physique, beauty and labor, has good professional ethics and humanistic quality, grasps the policies, regulations and standards related to research travel, and is familiar with the educational policies, objectives, outlines and program requirements related to research travel in primary and secondary schools.

High-quality technical and skilled personnel engaged in the operation, management and service of research travel projects, planning consultation, route design, curriculum development, etc.

Cultivation specifications:

Have the application ability to study tourism-related policies and regulations; Have the ability to study tourism curriculum design and tourism product research and development; Ability to organize, serve and manage research travel activities; Ability to guide students to carry out inquiry and experiential learning; Have the ability to learn travel safety management and respond to public health emergencies.

Ability to study tourism marketing and new media operation; Have basic digital skills to adapt to the digital development of research industry; Have the ability to implement service, management and operation in the research base; Have the ability of inquiry learning, lifelong learning and sustainable development.

Offering courses:

Research travel, research travel policies and regulations, research travel project development and operation, research travel product line design, research travel consulting service and marketing, research travel safety management, research travel curriculum development, research travel implementation guidance and evaluation, planning practice, tour guide practice, introduction and practice courses of moral education in primary and secondary schools.