Traditional Culture Encyclopedia - Travel guide - Baoding will be built into an "international tourist city", which will increase tourism employment 1 10,000 people every year.

Baoding will be built into an "international tourist city", which will increase tourism employment 1 10,000 people every year.

The tourism development conference held in Baoding, Hebei Province on the 23rd revealed that the city will aim at building an "international tourism city", and strive to achieve an average increase of more than 30% in total tourism revenue by 20 15, and increase tourism employment by more than 10,000 people per year.

Ma Yufeng, the mayor of Baoding, said that whether a region's tourism industry can develop and grow depends on whether there are a number of high-grade and well-known scenic spots. The whole city will concentrate on building a number of top scenic spots, implementing scenic spot benchmarking projects, promoting the concentration of funds, resources and talents in key scenic spots, and focusing on developing leisure products and tourism projects such as eco-tourism, go on road trip, outdoor camping and mountain sports. , and run through the planning, design, construction and other aspects of the project to speed up the creation of characteristic tourism products. Strive to achieve an average increase of more than 30% in total tourism revenue by 20 15.

Ma Yufeng said that the tourism economy is a "conceptual economy" and an "eyeball economy". The city will innovate the tourism promotion mechanism and methods, make full use of new technologies and new media such as Weibo, WeChat and Microfilm, and form a multi-channel and high-density superposition effect to achieve full coverage of the marketing network. In entering the market, according to the principle of step-by-step promotion, we will lock in short-distance markets such as Japan and South Korea by relying on the region, consolidate the markets of Hong Kong, Macao and Taiwan and Southeast Asia with landscape scenery, and expand the long-distance markets such as Europe and the United States through cultural attraction.

Ma Yufeng said that the city will take the cultivation of tourism talents as a strategic project, and accelerate the formation of a tourism talent system that is compatible with administrative management, enterprise management and industry services. Develop tourism vocational education, plan to set up a tourism vocational education group and build a high-level and practical tourism talent training base; Fully implement the tourism industry access system and accelerate the cultivation of the tourism professional manager market; Establish a database of excellent tour guides, select and train high-level gold medal tour guides and government tour guides, and improve the quality of the team.

It is reported that in order to optimize the policy environment, the Baoding Municipal People's Government has also issued the "Implementation Opinions on Accelerating the Leap-forward Development of Tourism", giving priority to the development of tourism as a dominant industry in the city and promoting the transformation from a "big tourist city" to a "strong tourist city".