Traditional Culture Encyclopedia - Travel guide - How to deepen "Internet plus tourism" and accelerate the development of smart tourism?
How to deepen "Internet plus tourism" and accelerate the development of smart tourism?
The purpose of the development of smart tourism to promote the construction of rural tourism system is to scientifically manage the layout of smart tourism development, promote the diversified design of smart tourism content, and formulate smart tourism strategies with rural tourism development as the core. For example, vigorously promote rural tourism to cooperate with some companies, upgrade the tourism market resources to rural tourism construction, and use joint development with related enterprises to realize the synchronization of rural tourism and smart tourism development, so that rural tourism informatization construction can benefit from the mobile Internet for effective information promotion. On the one hand, meet the basic needs of rural tourism information construction; On the other hand, improve the perfection of the industrial content of smart tourism development, so that the rural tourism information development and smart tourism industrial layout can effectively achieve mutual benefit and win-win results.
The second point: Strengthen the coordinated development of smart tourism in rural tourism informatization.
Strengthening the coordinated development of rural tourism and smart tourism is mainly to realize the coordinated development of tourism development, marketing, service management and tourism project design, and to transmit rural tourism service information with smart tourism as the carrier. In this process, rural tourism informatization construction mainly plays the role of terminal service management, that is, realizing offline tourism service and management planning. The development of smart tourism is to benefit from providing market resources, improve tourism consumers' understanding of rural tourism services, use big data technology to calculate and accurately publish the information content of tourism services, and form a complete closed loop of industrial development, so that rural tourism informatization development can obtain better market resources in the process of integrating into smart tourism system, and promote the coordinated development of rural tourism informatization construction and smart tourism industry.
The third point: the new situation of rural information tourism service under the development of innovative smart tourism.
The development of information-based tourism has played a certain role in promoting the economic construction of rural tourism industry. At the same time, it also requires the development of rural tourism industry to update tourism content in time and actively carry out tourism development and innovation. Under the background of rural tourism informatization development, the integration of smart tourism industry should contribute to the development and innovation of rural tourism. For example, in terms of tourism modes, tourism projects, tourism contents, etc., we can make adjustments according to the requirements of tourism consumer groups, integrate rural tourism development into a whole through the smart tourism data platform, and optimize rural tourism projects based on information management. From online service to offline docking, we must ensure the unity of tourism project content and publicity content, so as to ensure the integration of rural tourism information construction and smart tourism, and promote industrial construction and development to keep pace with the times.
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