What is the influence of high-priced cigarettes?

High-priced cigarettes have a great influence on brands, such as tobacco and alcohol brands with high brand power. It has a strong purchasing decision-making power, which allows consumers to pay more for alcohol and tobacco willingly.

Because of the price and positioning, the market capacity of high-priced cigarettes is limited, so it is necessary to adopt more effective marketing strategies different from ordinary cigarettes. High-priced cigarettes have certain luxury properties, and their consumption characteristics are similar to consumable luxury goods such as food, famous wine and perfume.